GoFundMe Cerification Guidelines
While most people who see and donate to your campaign will be in your network, it’s still important that your campaign is as transparent as possible about who you are, what brought you to GoFundMe, and how the funds will be handled. This will help increase donor confidence in the the legitimacy of your fundraiser.
It’s a misconception that you won’t need to state basic information like your name or situation. In fact, it’s only to your benefit to be as clear and transparent as possible in your campaign story, even for potential donors who already know you.