Get started funding your joy

Fundraising is an amazing tool for launching your next goal, dream, or passion project. Explore the videos, guides, and tips below for all the essentials to get your fundraiser up and running right. Your dreams are waiting.

Start a GoFundMe
Brian Taylor Smiling Alex Louise-Jacques sitting on a block

Let your community support you. They want to help.

Benefits of Fundraising:

  • A simple way to ask for support for your dream or passion.
  • An effective way to reach people beyond just friends and family.
  • No application process. Only an account verification to link your bank account.
  • Quick access to the funds you raise when you need them.
  • Gives people a chance to support something they believe in.

1. Setting up
your fundraiser

Quick start guides

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Make your fundraiser video as engaging as possible. The longer viewers watch your video, the more likely they are to donate.

Creating a viral video challenge can be a fun, creative way to encourage people to donate.

High–quality photos can help your fundraiser gain traction.

Length of your fundraiser description: 400 words min.; 800 is better; 1,000 words is ideal.

Remember you can edit your fundraiser goal at any time.

Build a budget to help you set your fundraising goal. Write out all your expenses to help set your fundraising goal.

2. Running
your fundraiser

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Sharing is key for getting donations so share far and wide.

Often, asking for smaller donations like $10 to $25 will help you get more donations.

Don’t set it and forget it! Posting updates is critical for campaign success.

Psychologists found the main reason people donate to charities is “because they were asked by someone” — so ask! (source: Independent Sector)

You don’t have to reach your fundraising goal in order to receive funds.

If you have a website, add a donate button that links to your campaign.

Always include a call-to-action at the end of posts promoting your fundraiser.

85% of donors would donate again if they’ve received a personal thank you letter. (source: Cygnus)

Fundraisers that go viral often have a relatable story, captivating content, and are easy to share.

Issue a challenge on social media and get people to compete with one another for the most donations made.

Recruit ambassadors for your cause and tag them on social media.

The fundraiser will not automatically end if you reach your goal.

Remember to thank your supporters.