Meet the GoFundMe Executive Team

Tim Cadogan

Chief Executive Officer, Member of the Board of Directors

Tim joined GoFundMe as CEO in March 2020 to accelerate GoFundMe’s mission of changing the way the world gives. Tim brings a range of consumer and B2B expertise in addition to hands-on volunteer experience. Before GoFundMe, Tim was CEO of OpenX, a pioneer of programmatic advertising technology. At Yahoo Tim led the ad business and, previously, the consumer search business. Prior to joining Yahoo!, Mr. Cadogan was VP of Search at Overture and a consultant at The Boston Consulting Group and McKinsey. He has a BSc from London School of Economics, an MPhil from Oxford University, and an MBA from Stanford University. Tim serves on the boards of Liveramp (NYSE: RAMP), Slickdeals and OpenX. Alongside his professional work, Tim was a volunteer for Sierra Madre Search and Rescue for 7 years, completing a wide range of SAR operations in the mountains of Southern California and the Sierra Nevada.

Arnie Katz

Chief Product and Technology Officer

Arnie spearheads the company’s product, design, data, research, and engineering teams. He brings a steadfast focus to leveraging data-driven insights and user-centered decision-making to create industry-defining experiences, modernize platforms, and accelerate development velocity. Before joining GoFundMe, Arnie served as CPTO at StubHub, where he played a key role in guiding the business through its successful transition out of eBay. Prior to that, at Walmart’s international eCommerce division, he led global product, technology, and design teams, overseeing the development and operation of eight international eCommerce platforms. Earlier in his career, he co-founded and served as President of Relay Foods, an online grocery company dedicated to offering healthy, sustainably sourced food. Arnie earned his MBA from the University of Virginia’s Darden School of Business and holds a B.S. in Computer Science from the Technion in Israel.

Soraya Alexander

Chief Operating Officer

Soraya Alexander is the Chief Operating Officer at GoFundMe and President of Classy, a social enterprise that creates world-class online fundraising software for nonprofits. Prior to being named President, Soraya was the COO of Classy, building system and processes for the teams responsible for customer engagement, retention, growth, and success, in addition to driving awareness and interest of the Classy platform. Previously, Soraya led customer retention and engagement, direct marketing, and omnichannel experience for DICK’S Sporting Goods, and also spent time on the Consumer Marketing Strategy team at Time Inc. Soraya sits on the Board of Directors at Social Ventures Partners San Diego, whose mission is to empower individuals and organizations to accelerate positive social change in San Diego. She has a BA from University of California, Berkeley and an MBA from Harvard Business School.

Greg Mrva

Chief Financial Officer

Greg Mrva joined GoFundMe as Chief Financial Officer in 2022. Greg has 25 years of experience leading finance, strategy, and operating teams for technology businesses and leading investment banking teams advising global technology companies. Prior to GoFundMe, he was the President of TPG Pace Tech Opportunities where he led the organization’s successful Business Combination with Nerdy Inc. (NYSE: NRDY), where he now serves on their board of directors. Greg was previously the Chief Financial Officer of StubHub, where he sat on both the StubHub and eBay finance leadership teams leading financial planning, analysis and forecasting, controllership, financial operations and strategic planning. Greg has also held leadership positions at Morgan Stanley, Barclays and Yahoo! focusing on advising consumer internet companies on capital markets and strategic acquisition transactions.

Margaret Richardson

Chief Corporate Affairs Officer

Margaret joined GoFundMe in May 2022 to lead a newly established corporate affairs team responsible for government relations, public policy, and corporate communications. Previously, Margaret led Trust and Safety teams at Apple and Airbnb responsible for preventing, detecting, and responding to fraud and abuse and led Airbnb’s Global Policy team as it scaled globally. Prior to Airbnb, Margaret served as Chief of Staff and Counselor to Attorney General Eric Holder, Jr. in the U.S. Department of Justice, where she refined her creative problem solving and consensus-building skills. Prior to joining the U.S. Department of Justice, Margaret developed an innovative legal services program that advocated for more equitable criminal justice representation approaches. She holds a BA from the University of Virginia, a JD from U.C. Berkeley Law School and an MPA from Harvard Kennedy School.

Stephanie Cunningham

SVP People

Stephanie oversees global people operations, recruiting, total rewards, learning and development and facilities. With over two decades of experience, she brings expertise and passion for building and scaling the full employee experience and workplace environment. Most recently she was at Polyvore, a technology platform, where she built and managed the employee experience and facilities as the company grew, eventually being acquired by Yahoo! Prior to this she managed human resources, facilities and culture at AdMob, a high growth start-up. After Admob’s acquisition by Google, she spent two years at Google supporting the Global Mobile Sales and Strategy team’s employee experience. She has a Bachelor’s degree in Business Administration from Notre Dame de Namur University, summa cum laude, and has completed Stanford’s Graduate School of Business, Talent Leaders program.

Paul Tkachuk

SVP of Finance and Data Insights

Paul joined GoFundMe to help the company realize its mission of becoming the giving layer of the internet for individuals and charities. He is responsible for financial planning, operations management, data insights and reporting. Paul brings a breadth of business experience from fast-growth startups as well as from large public companies in the technology space. Most recently, he was at Facebook helping scale the finance operations functions throughout the IPO/hyper-growth phase. Prior to that, he led financial planning and operations functions at Unisfair (acquired by InterCall) and SideStep (merged with Kayak). In addition, he was at Covad, Deloitte, and PricewaterhouseCoopers. Paul earned a Bachelor’s of Science Degree in Accounting from the University of Southern California.

Kim Wilford

Chief Legal Officer

Kim oversees the legal, risk & compliance, platform integrity and information security obligations for the world’s largest social fundraising platform. She is also the Chairman of the Board of GoFundMe.org, one of the company’s most significant partners in delivering help around the world. With almost 30 years of experience helping start-up to publicly-traded company leaders drive innovation and growth, she is a business-minded problem solver with significant experience in commercial transactions, mergers & acquisitions, regulatory compliance, public policy, data privacy, security and charitable giving. Prior to joining GoFundMe, Kim was the Senior Vice President, General Counsel and Corporate Secretary of WageWorks, Inc. where she helped build and take public the venture-backed consumer directed benefits business. She has a B.A. in Political Science, with an International Relations Concentration, from U.C. Santa Barbara and a J.D. from McGeorge School of Law, University of the Pacific.