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Crowdfunding 101

GoFundMe provides entrepreneurs, artists & inventors with the tools to successfully crowdfund ANY project.

 
 
 
 
 

Launch Your Campaign

Set a funding goal, explain your campaign and offer reward levels.

 
 
 
Features Include...
  • All-or-Nothing: Reach your goal and collect your money.
  • Countdown: Set deadlines from 1 week to 3 months.
  • Reward Levels: Offer incentives & perks to your supporters.
  • Easy Fulfillment: Capture & export supporter shipping info.
Tips & Techniques
  • Use a well-produced video to share your story with visitors.
  • Take the time to write a detailed campaign description.
  • Be authentic and transparent to gain trust from others.
  • Link your Facebook account for added credibility!
 

Attract Supporters

Built-in social media marketing tools help you attract support.

 
 
 
Features Include...
  • Reach Meter: Know exactly how big your audience is.
  • Increase your marketing reach by tapping into your networks.
  • Add friends/fans, followers & email contacts to your audience.
  • Easily communicate with your audience by posting ‘Updates’.
Tips & Techniques
  • Inspire your audience by clearly communicating benefits.
  • Don’t post the same types of messages again and again.
  • Publicly thank your supporters and keep everyone informed.
  • Make your audience feel like they are a part of your story!
 

Seamless Payments

Easy for your supporters. Simple for you to withdraw.

 
 
 
Features Include...
  • Optimized crowdfunding pages engineered for results!
  • Embedded payment experience - supporters stay on the site.
  • Sharing tools for supporters help you spread the word further.
  • Instant email notifications each time you receive a payment.
Tips & Techniques
  • Limit confusion by clearly describing your campaign.
  • Don't list too many reward levels - use either 3 or 6.
  • Update Messages are posted at the top of your page.
  • Show your real identity by becoming ‘Facebook Verified’
 

Easy to Manage

Track page visits, campaign performance & review supporter info.

 
 
 
Features Include...
  • GoFundMe offers you a total crowdfunding command center!
  • Track your progress, make changes and post updates.
  • Review supporter info for easy Reward Level fulfillment.
  • Adjust page settings, set a custom URL and more!
Tips & Techniques
  • If page visits are decreasing, try posting an Update Message.
  • Set a custom page URL that will be easy to remember.
  • Include a photo or YouTube video inside each Update.
 
 
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