Jimmy  Darts

SB Mowing

Pattie Gonia

Little Miss Flint

Kalina Silverman / @makebigtalk on Instagram

Samuel Weidenhofer

Patriotic Kenny Foundation

Ben Saunders - Flawless Cleaning

The Dogist

Peter Bond

Amy Jandrisevits

Ask Uncle Jack

That Good News Girl

Tess Bohne

FowlMouthFarmer

Latonja and Taylor Richardson

Officer Richard Craig

Flavor Flav

John Wolfe

Khloe

Beata Grochowalska

<div><br />

</div><img alt="" media_type="3" src="https://d2g8igdw686xgo.cloudfront.net/98135681_1766125386466850_r.png" width="100%" />

<div>MINDFUEL wasn’t born from a business plan.

</div>

<div>It was born from burnout.

</div>

<div><br />

</div>

<div>At my lowest point, stress and anxiety had become constant. My mind felt foggy. Focus disappeared. Energy came in spikes and crashes. I was functioning — but not well.

</div>

<div><br />

</div>

<div>Like many people, I was offered quick fixes: pills, stimulants, synthetic solutions. None felt right. I didn’t want another temporary mask. I wanted something natural, daily, and sustainable — something that supported how the brain actually works.

</div>

<div><br />

</div>

<div>So I started experimenting in my own kitchen.

</div>

<div><br />

</div>

<div>I began researching functional ingredients, neuroscience, nutrition, and behaviour. I tested combinations that supported calm focus, steady energy, and emotional balance — not hype, not trends, but ingredients backed by real science.

</div>

<div><br />

</div>

<div>That is how MINDFUEL began.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>What MINDFUEL Is

</div>

<div><br />

</div>

<div>MINDFUEL is a functional snack brand designed for mental wellness.

</div>

<div><br />

</div>

<div>Not just “healthy.”

</div>

<div>Not just “energy.”

</div>

<div><br />

</div>

<div>But snacks engineered to help people:

</div>

<div>•	think more clearly

</div>

<div>•	feel calmer under pressure

</div>

<div>•	avoid energy crashes

</div>

<div>•	support focus in demanding lives

</div>

<div><br />

</div>

<div>Each product is built around science-backed ingredients, radical transparency, and one simple rule:

</div>

<div>If it doesn’t make you feel better, it doesn’t belong in the product.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>Why This Matters Now

</div>

<div><br />

</div>

<div>We live in an overstimulated world.

</div>

<div>Burnout is normalised.

</div>

<div>Mental fatigue is everywhere.

</div>

<div><br />

</div>

<div>Yet most solutions are extreme — overmedication on one side, empty wellness trends on the other.

</div>

<div><br />

</div>

<div>MINDFUEL exists in the middle:

</div>

<div>A practical, daily tool for people who want to feel sharper, calmer, and more resilient — without compromising their health.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>Why I’m Asking for Support

</div>

<div><br />

</div>

<div>Launching a food brand responsibly isn’t cheap — especially one built on integrity.

</div>

<div><br />

</div>

<div>Your support will help fund:

</div>

<div>•	food development and testing

</div>

<div>•	compliance and safety standards

</div>

<div>•	ethical manufacturing

</div>

<div>•	sustainable, transparent packaging

</div>

<div>•	the first production run

</div>

<div><br />

</div>

<div>This isn’t about shortcuts.

</div>

<div>It’s about building MINDFUEL the right way from day one.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>What You’re Supporting

</div>

<div><br />

</div>

<div>By contributing, you’re not just backing a product.

</div>

<div><br />

</div>

<div>You’re supporting:

</div>

<div>•	a founder-led brand built from lived experience

</div>

<div>•	a commitment to mental wellness without false promises

</div>

<div>•	a long-term vision to make everyday mental support accessible

</div>

<div><br />

</div>

<div>Every contribution — large or small — brings MINDFUEL closer to helping people feel better in their daily lives.

</div>

<div><br />

</div>

<div>Thank you for believing in this journey.

</div>

<div><br />

</div>

<div>—

</div>

<div>Founder, MINDFUEL

</div>

<div><br />

</div>

<div>How I will spend funds:

</div>

<div><br />

</div>

<div>1. Product Development &amp; Manufacturing — £50,000

</div>

<div><br />

</div>

<div>This ensures MINDFUEL is safe, compliant, effective, and scalable.

</div>

<div>•	Food technologist &amp; formulation refinement

</div>

<div>•	Ingredient sourcing (science-backed, traceable suppliers)

</div>

<div>•	Initial commercial production run

</div>

<div>•	Packaging production (clean, sustainable materials)

</div>

<div>•	Shelf-life and stability testing

</div>

<div>•	Quality assurance and batch testing

</div>

<div><br />

</div>

<div>This is where credibility is built — and where shortcuts are avoided.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>2. Brand, Packaging &amp; Digital Presence — £15,000

</div>

<div><br />

</div>

<div>MINDFUEL must look as trustworthy as it is effective.

</div>

<div>•	Brand identity and packaging design

</div>

<div>•	Professional product photography

</div>

<div>•	Website build (D2C-ready, transparent ingredient education)

</div>

<div>•	Launch content and educational assets

</div>

<div><br />

</div>

<div>Trust in mental wellness starts with clarity and consistency.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>3. Legal, Compliance &amp; Protection — £10,000

</div>

<div><br />

</div>

<div>This protects customers and the future of the brand.

</div>

<div>•	Food safety certification &amp; audits

</div>

<div>•	Insurance and regulatory compliance

</div>

<div>•	Trademark registration

</div>

<div>•	Accounting, legal setup, and reporting

</div>

<div><br />

</div>

<div>Responsible brands invest here early — not after problems arise.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>4. Marketing, Sampling &amp; Distribution — £15,000

</div>

<div><br />

</div>

<div>This allows MINDFUEL to reach real people, not just sit in storage.

</div>

<div>•	Launch marketing (targeted, ethical, non-exploitative)

</div>

<div>•	Sampling to real users and communities

</div>

<div>•	Creator partnerships aligned with mental wellness

</div>

<div>•	Amazon and logistics setup

</div>

<div><br />

</div>

<div>Growth without integrity is not the goal — awareness with trust is.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>5. Contingency &amp; Operational Buffer — £10,000

</div>

<div><br />

</div>

<div>This ensures resilience, not fragility.

</div>

<div>•	Ingredient cost fluctuations

</div>

<div>•	Production or logistics delays

</div>

<div>•	Unexpected compliance requirements

</div>

<div><br />

</div>

<div>This buffer protects MINDFUEL from rushed decisions under pressure.

</div>

<div><br />

</div>

<div>⸻

</div>

<div><br />

</div>

<div>What This Funding Enables

</div>

<div><br />

</div>

<div>£100,000 allows MINDFUEL to:

</div>

<div>•	launch responsibly

</div>

<div>•	operate transparently

</div>

<div>•	deliver consistent quality

</div>

<div>•	build long-term trust

</div>

<div>•	prepare for future retail or investor discussions

</div>

<div><br />

</div>

<div>This is not about speed at all costs.

</div>

<div>It is about building something that lasts.

</div>

Help Me Build MindFuel

platform

Platform is iOS

Android

Adyen Google Pay Development Audience

$opt_dummy_attribute

English only

Deprecate Stripe Legacy

dyn_template_ids

Adyen V6 Bene Transfer & MyMoney Campaign Organizers - test01

Bene transfer V6 and AdyenV6MyMoney Campaign Organizers - production

OneTrust next-app audience

fundCountryCode

NextDoor Share Option Users

Fundraisers with Reactions feature capability

fundCurrencyCode

US + Non-charity COs Only

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fund country is US and user language is English

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comms-internal-person-ids

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Poster share - new funds eligible (newest 9/18)

Streaming widgets beta user

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user language is English and fundCountry: US, AU, DK, FI, IE, NO, SE, CA, GB; 

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Fund is in English speaking country

desktop

Platform is Android

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Payment method type group to be vaulted on success

admin pr kit prod

EUR Donation Upsell

Share Text generation Skip Fundraiser

(prod) new funds eligible for amp12 (UGC gallery)

fintrac_cad_idv_form_v2 audience

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Gift cards donation status audience

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p2p legacy startfundraising page

PoDo Incentive audience

AMP24 New Funds Only PROD (DO NOT MODIFY)

countryCode

charityId

UKCharities

Federated Search Internal Testing

route.pathname community

US Donation Upsell audience 

Auto Thanks Feature Audience

International Only

fundId

braze fundraiser group 

Sitewide Banner: CA + en_CA

Fundraiser Saved Payment Method Rate Limit Bypass (Production)

leaderboard-partner-id-audience-givepanel

New funds eligible - Video Sharing (PROD) (amp17)

Version 9.2.1 and above

AUD Donation Upsell audience

fundraiserCountryCode is US/EN

US Related Communities

DAF Internal

Platform is iOS v11.0.0 and above

Desktop users

Person ids

United States (US) users

allow yuno fundraisers for test

Posters INTL

iOS at or above 12.4.0

non-US recurring donors

userId

Sierra OAuth 2.0 Pre-rollout Test Audience

Fundraiser Without Meta Link

email

Scheduler payment tester gorup

charityCommunityId

Charities allow to be claimed unclaimed (PRD)

Canada (CA) users

UC Tipping v20250115 International

pymk_production_xplr_fe_team

Android at or above 12.2.0

Profile photo entry point audience

smart goals (fundraiser/manage) on test01

Activity Tracking v1 Beta Testing

start gfm intl allowed locales

Platform is iOS v11.2.0 and above

NPO upsell education category

unclaimed charities

prod_ach_audience

AI Chatbot Audience

amp13 only new funds (prod) (anyword auto)

Payment Identity Beneficiary Verification - Production

shared notification bell audience

 Custom users

userEmail

public_profiles_redesign_prod_test_audience

ach frontend audience

Android v11.0.0 and above

Users Receiving Payments Paused Notifications

Excluded funds - Video Sharing (amp15)

smart goals test01

Manage Coach - US English Organizers Only + new funds only

Team EGG - IP Address list

Fundraiser Without Instagram Deep Link

Native 11.4.0 and above

UC Tipping v20250107

checkout headers audience

Users Receiving Braze KYC Validation Failed

Native 11.3.0 and above

Influencer - Prod

ai_title_page

anyword

openai

control

manual_entry

template_id

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isCharityCo

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fundHasInstagramDeepLink

Native 11.4.0 and higher

New funds eligible - Video Sharing (PROD)

NPO email opt-in candidates

GB Donation Upsell audience 

Auto Thanks V3 Rollout Audience

Thank you V3 testing whitelist

Excluded funds - Video Sharing

Fundraiser Without Instagram Deep Link (amp15)

NPO upsell animals category

NPO upsell disaster relief category

Logged In Users

CH Donation Upsell audience

Android v10.6.0 and above

NPO upsell essential needs category

NPO upsell medical category

userCurrencyCode

Localized Currency

NPO upsell cancer category

v11.5.0 and above

testAudience

pathname

Survicate

appVersion is at or above 12.8.0

Non-charity fund

isChallengeFundraiser

challenge-fundraisers

Payment Identity Launch Verification - Production

New funds eligible - Posters v2

CAD Donation Upsell Audience

iOS App Version

hasKnownDonors

PYMK has donors

iOS v12.3.0 and above

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Beata Grochowalska

What Beata cares about

Beata’s featured causes

Help Me Build MindFuel