
Support Eitan Chitayat’s Jewish Advocacy
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As the global Jewish community faces an unprecedented surge of antisemitism, the power of reclaiming the Jewish narrative with positive and empowering messaging is more critical than ever.
This GoFundMe campaign is dedicated to supporting a specific Jewish and Israeli content creator who strives every day to uplift and unite Jews globally and galvanize us all to be vocally proud Jews. This fund supports the incredible work of Eitan Chitayat, the acclaimed author behind the viral "I'm That Jew" campaign whose work has been seen over 150 million times since October 7th. Having had the privilege of working alongside Eitan at Arnold Worldwide in Boston, I witnessed firsthand the deep thinking, passion and creativity he brings to his projects.
Unfortunately, antisemitic forces are increasingly organized and well-funded. Their funding dwarfs ours, and we're not organized as a community yet, making it all the more imperative to bolster our grassroots creators and get our message out to the world.
Eitan's work has been shared organically by the State of Israel's accounts, their embassies, and various organizations fighting the good fight. But he is not getting paid for this work. What he has done so far is from his own pocket and recently, a little private funding with a few parties who value his approach and thinking. This funding has been critical, as even the production of one simple animated "I'm that Jew" post takes hours of work. That's one banner that will get to either 500 people or 5 million. It's a LOT of time you might not be aware of.
This is why Eitan needs this financial support to continue his important advocacy and narrative.
These funds will also allow Eitan to retain a project manager and social media management team that can assist with engaging and responding to the majority of the 100k+ comments received per month, and to consistently amplify influencer outreach with ongoing articles, posts and press coverage. Lastly with your help, he can amplify the reach of these posts with paid media for Facebook, Instagram, X, TikTok, YouTube and more.
His objectives are:
1. Continue to humanize the Jewish people in the face of actively being dehumanized
2. To amplify Jewish Pride so our community and allies are emboldened to be vocal, not just when times are bad but as a permanent communication strategy.
3. To combat misinformation and lies through empathy, the Jewish spirit and heart.
The funds are intended to leverage the creative talents of the professionals Eitan works with, to continue to produce and distribute video content and make short film pieces, animations and filmed narratives as well as image content for social campaigns, ads and creative executions of Jewish (and Israel) pride messaging.
Your contribution can make a profound difference in continuing this creator's important work, helping foster a stronger, more resilient Jewish community, and fighting for the middle ground made up of people who aren't aware of what's really going on - but who CAN be reached through empathy, facts and integrity.
Please consider supporting him today; the Western world and values need his voice now more than ever.
All funds go directly to the Am Yisrael Foundation, a 501c3 charitable organization that supports Eitan's non-profit content creation. You can see his work at:
Fundraising team (2)

Nancy Glazer Pearl
Organizer
Melrose, MA

Eitan Chitayat
Team member