Last year, the Coachella Valley Foster Kids program had only 50 toys to share among more than 1,500 children — from tiny newborns to resilient teens. Too many walked away empty-handed during a season that should make every child feel seen, valued, and joyful.

This year, The Arterie and Red Games Co are coming together with a simple, powerful goal: to raise $50,000 so that every foster child in the Coachella Valley receives a gift filled with hope and warmth.

Our community can make a profound difference in the lives of these young individuals who deserve love, support, and opportunities for a brighter future.

Let's not stop until every child has a gift this holiday season!