My Story

I'm Viktoria. I used to work for a film production company in Munich , and later as a nurse in Switzerland.I loved that job, because I could be there for other people. Then I injured my spine. Since then, I can no longer work as a nurse, and I had to ask myself what comes next.

One dream has always stayed with me: my own fashion brand. From the film world, I bring a feel for images, colors and stories. From caregiving, I bring my love for people. Both are part of MONTKIND.

Now I want to make this dream come true, and I need your help.

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MONTKIND stands for simple, timeless pieces in natural earth tones, inspired by the beauty of the Alps, simple living, and the tranquility of nature. Reduced to the essentials, with natural colors and lots of attention to detail.

My funding goal: CHF 50,000

To realize my dream of creating my own clothing line and building a sustainable, high-quality brand, I need start-up capital of CHF 50,000.

1. Product Development & Preparation (CHF 8,000)

- CHF 4,000 – Design, patterns and samples: Development of the first prototypes, fit testing, and professional pattern making.

- CHF 4,000 – Online shop: Development, design, and legal compliance of the e-commerce platform for a smooth sales process.

2. Production & Market Launch (CHF 26,000)

- CHF 15,000 – First collection and production: Financing the first official production run under fair and quality-conscious conditions.

- CHF 5,000 – Marketing and product photography: A professional lookbook, social media campaigns, and targeted advertising to make the brand visible.

- CHF 6,000 – Small showroom and furnishing: Rental and setup of a small presentation space for customer visits and events.

3. Structure, Logistics & Security (CHF 16,000)

- CHF 3,000 – Packaging and logistics: Sustainable packaging materials, shipping solutions, and initial inventory storage.

- CHF 3,000 – Company formation and administration: Official business registration, accounting systems, and administrative start-up costs.

- CHF 10,000 – Cash reserve: A financial buffer for ongoing fixed costs during the first months to ensure a stable start.

Every contribution, no matter how small, brings me one step closer to this goal. Thank you from the bottom of my heart for your trust and support on this exciting journey!

Thank you,

Viktoria Szegedi

Founder of MONTKIND