
Help Launch ND Hive for Real Change
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Where the Money Goes: The Story Behind the Numbers
When we set the goal to raise $200,000 for ND Hive, it wasn’t just a number we picked at random. It was the bare minimum to bring our full vision to life—without compromising our values or excluding anyone who needs this.
Here’s how every dollar will be used:
️ $75,000 – App Development & Features
This is the heart of ND Hive:
The features that make it actually work for ADHD and Autistic brains.
Executive function dashboards designed with dopamine in mind
Gamified habit tracking that helps us celebrate small wins
Task-coaching AI trained with lived experience prompts (not just clinical jargon)
Peer and pro support spaces built to reduce burnout and increase connection
Customization for sensory needs and trauma-informed flows
We’re working with ND-friendly developers who get it, but building inclusive tech from scratch isn’t cheap—and we refuse to settle for cookie-cutter solutions that weren’t built for us.
$75,000 – High-Level PR & Visibility
Neurodivergent people need to know this app exists.
We’re hiring a PR firm that specializes in mental health and tech startups to get ND Hive featured in:
National news outlets (TV, podcasts, magazines)
ND-centered publications
Influencer and creator partnerships with real reach
We’re not just building an app—we’re changing the narrative around neurodivergence, and visibility is key.
$25,000 – Paid Marketing Campaigns
We’ve seen what works:
Community-driven marketing on Facebook, Instagram, TikTok, and YouTube.
We’ll use this budget to create scroll-stopping content that shows ND Hive in action:
Real stories
Daily dopamine wins
Relatable struggles
Tips from coaches and ND creators
This helps us reach the people who are still suffering in silence—people who need to know support like this exists.
⚙️ $20,000–$40,000 – Hosting, Legal, and Operations
Behind the screen, there’s a ton of unglamorous (but essential) infrastructure:
Cloud hosting and data security
Accessibility audits to meet WCAG standards
Legal fees and trademark protection
Team payroll for ND contractors and moderators
These are the nuts and bolts that keep ND Hive sustainable, ethical, and safe—especially for a vulnerable community.
❤️ Why It Matters
We’re not building a product. We’re building a lifeline.
Most apps in this space get millions in VC funding and still fail us.
We're doing this without selling out. Without compromising. Without shame.
We’re building ND Hive with you, for you, because this time—it’s personal.
Organizer

Danielle Ralston
Organizer
Brantleyville, AL