Parenting in the digital age shouldn't require a surveillance operation. Big Tech continues to build addictive platforms while handing parents ineffective 'spy tools' and funding the very safety organizations supposed to hold them accountable. CLARA is different: we are a 100% independent organization dedicated to uncovering real online harms and advocating for laws that actually work.

Learn more at: www.clarastandards.org

We are raising funds to build Reclaim & Rewire, a Digital Safety Companion App, which powers a unique mentorship program where teens teach tweens crucial digital literacy skills. Kids don't need more monitoring; they need agency. This app will empower young people to navigate the online world safely, giving them the tools and confidence to make smart choices. The app also helps youth develop intuition for when AI is addictive or harmful to their emotional well-being or health, through interactive and gamified challenges. Research shows that traditional supervision models can backfire, putting parents and kids against each other, while failing to nurture adolescents' intuitive aversion to being manipulated by apps and intuitive sense of digital wellness.

Mentorship and the digital agency building challenges are developed by our UX experts, who spent 7 years at Meta and 4 years at TikTok and hold PhD degrees in psychology and education. By supporting CLARA, you are helping to create a digital environment that prioritizes children's safety and well-being, free from industry influence.

Please donate today to help us launch this app and fight for a digital world that is safe by design for our children. Your support will make a real difference in the lives of families everywhere, ensuring that kids grow up with the skills and agency they need to thrive online.