Help Bring the “Do What You Love” Sculpture to Life

Hi, my name is Sergey Gordienko @dowhatyoulove.artist www.dowhatyoulove.art

I'm an international artist based in Los Angeles and currently running Little Easy Art Gallery in Downtown Los Angeles.

For more than 10 years, I've dedicated my art to one simple message:

DO WHAT YOU LOVE

Through paintings, murals, exhibitions, live performances, and public art, I've shared this message with thousands of people because I believe that when people do what they truly love, everything begins to change.

This year, instead of asking for birthday gifts, I'd like to invite you to become a co-creator of the biggest project I've ever dreamed of creating.

A monumental "Do What You Love" sculpture.

More than just a piece of public art, it will invite people to slow down, reflect, and ask themselves one simple question:

"Am I doing what I truly love?"

The sculpture will make its debut at Little Easy Art Gallery in Downtown Los Angeles. One of my dreams is to bring it to Burning Man, where art has the power to create unforgettable shared experiences. My long-term vision is to create a series of "Do What You Love" sculptures in different cities around the world, each becoming part of its own community while carrying the same message.

Why This Message Matters

I've spent years creating one message over and over again:

Do What You Love.

People often ask me why.

Because I believe the greatest tragedy isn't failing.

It's never allowing yourself to become who you truly are.

When we do what we truly love, we become happier, more creative, more generous, and more alive. We create better families, stronger communities, and a better world.

This sculpture isn't just a piece of public art.

It's a daily reminder that life is happening now—and that each of us has the opportunity to choose the path that feels true to who we are.

If one person walks past this sculpture and finally decides to pursue the dream they've been postponing for years, then every brushstroke, every hour, and every donation will have been worth it.

Phase One Goal — $15,000

This first fundraising campaign will cover the creation of the sculpture, including:

Engineering & structural planning

Materials

Fabrication

Internal support structure

Professional finishing

High-gloss automotive paint

Transportation

Installation

Documentation of the creative process

Every dollar raised beyond this initial goal will go directly toward bringing future "Do What You Love" public sculptures to life.

Become a Co-Creator

I don't want people to feel like they're simply making a donation.

I want you to become part of this story.

With your permission, every contributor will be recognized on a permanent commemorative plaque installed alongside the sculpture.

Years from now, people will see this artwork and know that it wasn't created by one artist alone.

It was created by a community that believed in one simple idea:

DO WHAT YOU LOVE.

Thank you for believing in this dream.

Whether you contribute $10, $100, $1,000, or simply share this campaign with someone who believes in the message...

Every great dream begins with one person.

The biggest ones become reality because a community chooses to believe in them.

Thank you for becoming part of this story.

Let's bring the first "Do What You Love" sculpture to life.