Creating the DoGood App for Social Investment

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€36 raised of 5M

Creating the DoGood App for Social Investment

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DoGood App Roadmap: From MVP to Global Launch
The Positive Social Media Movement Begins Here

DoGood is building the world’s first positive-only social platform where creators earn, communities benefit, and every post creates real-world impact.

This roadmap outlines how we go from concept → MVP → global expansion with a realistic, credible path to $5M in early revenue and long-term scale.

PHASE 1 — FOUNDATIONS (Today → MVP Development)
Goal: Establish the concept, strategy, and early infrastructure that validate the vision and attract seed + early institutional investors.
Deliverables:

✅ Final concept, feature definition & positioning

✅ Launch of the official website for visibility, transparency & early support

✅ Pre-design of App UI/UX + user flows

✅ Formation of core founding team & advisory board

✅ Technical feasibility study + global impact assessment

✅ Full investor materials (pitch deck, vision deck, MVP demo video)

✅ Initial partner & influencer pipeline (EU, LATAM, US)

✅ Setup of the DoGood social media ecosystem

Outcome:

A clearly defined MVP, full brand identity, investor-ready materials, and the first wave of community supporters engaged.

PHASE 2 — BUILD & VALIDATE (MVP → Beta Launch)
Goal: Develop a functional, scalable MVP and validate monetization early to support the path to $5M+ Year-1 revenue.
App Development:

✅ React Native + Firebase cross-platform MVP

✅ In-app wallet with deposits, gifting, and donation channels

✅ Creator campaign system (video uploads, goals, fundraising, payouts)

✅ “Clans” feature for collective campaigns, school groups & NGOs

✅ Positive-only social feed powered by early curation algorithms

Infrastructure & Team:

✅ Establish HQ (hybrid international model)

✅ Hire frontend, backend & growth teams

✅ Deployment of backend systems & admin dashboards

Pre-Launch Market Validation:

✓ Gen Z + Millennial behavior research

✓ “DoGood Influencers” early community

✓ Partnerships with nonprofits, youth orgs & brands

✓ Monetization model testing:

Gifting & boosts

Wallet top-ups

Partner-directed investment packages

Sponsored impact challenges

Outcome:

A fully functional MVP enters beta with validated monetization, the key foundation for reaching $5M+ revenue in the first 12 months of public launch.

PHASE 3 — GO TO MARKET (Official Launch)
Goal: Launch the app publicly with creators, influencers, NGOs, and the first real impact projects.
Final App Testing:

✓ Security, wallet, KYC/KYB validation

✓ UX polish based on real user behavior

✓ Final bug, performance & scaling testing

Launch Campaign:

✓ Major influencer launch across EU & LATAM

✓ Verified “DoGood Creators” featured at launch

✓ Press + NGO + government-backed activation

✓ App Store + Google Play full release

Impact Deployment:

✓ Launch first verified real-world projects
(community gardens, youth arts, local NGOs)

✓ Transparent reporting system inside the app

✓ Creator earnings dashboards and impact metrics

Outcome:

A coordinated launch generating early virality, measurable social impact, and active monetization from day one.

PHASE 4 — GROWTH & SCALING (Post-Launch → Global Expansion)
Goal: Scale DoGood into the leading global platform for positive media, impact funding, and creator empowerment.
Growth Engine:

AI-driven content recommendation for positive impact

Expansion into new regions (US, Asia, Africa)

Multi-language localization

Strategic partnerships with NGOs, ministries & universities

Launch of the DoGood Investment Portfolio (ethical micro-investing)

Integration of AI impact scoring

Scalable server, wallet & payments infrastructure

Outcome:

DoGood becomes the #1 platform for positive social content — a global movement powered by creators, youth, and responsible investors.

WHY INVEST IN DOGOOD NOW?
Because the world is ready for a better social platform — and we are building it.

Massive untapped market: Positive content + creator tools + real-world impact

Strong early monetization design (gifting, donations, boosts, projects)

Clear, staged roadmap toward global scale

Aligned with Gen Z values: authenticity, impact, community

Path to $5M+ annual revenue based on:

Creator-led donations

Micro-transactions

Impact campaigns

Ethical investment packages

Investing in DoGood today means backing the next generation of social platforms — one designed around impact, transparency, and empowerment.

WE ARE NOW:
Launching Website & Building MVP
Raising: €250,000 Pre-Seed

(For MVP, pre-launch growth, and operational foundation)

NDA required for full disclosures and opportunity briefings.

Contact: [Your Email]
Website: Available upon request

SUPPORT US — BE PART OF THE MOVEMENT

If you believe social media can be a force for change, you can help:

➡ Share DoGood with your network
➡ Connect us with impact-driven investors
➡ Contribute any amount to support the MVP development
➡ Join the early DoGood movement

**With gratitude,

The DoGood Team**


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Co-organizers2

Alejandro Klein
Organizer
Munich, Bayern
David Klein
Co-organizer
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