ezille frutta

My name is Anouar Kassouat, a young Moroccan man living in Milan, and I have more than 5 years of experience in the field of fruits, vegetables, and delivery services. I worked with many local shops, and I learned how the market works, what customers want, and what difficulties sellers face when they want to deliver their goods to people. Through this experience, I understood something important: People are looking for quality, freshness, and trust… but at the same time, small shops and farmers struggle to reach their customers, and they don’t have the time or tools to improve their sales. How did the idea of Ezille Frutta come? When I saw this gap in the market, I started working on the idea of Ezille Frutta: A simple idea, but with a strong vision — To connect local sellers with customers, make delivery easier, and give them a modern and attractive way to sell. At the beginning, we faced many challenges: Convincing shop owners to trust the idea Organizing delivery and logistics Marketing and communicating with customers But we didn’t give up. We kept testing, learning, and improving the service — and little by little, we found real solutions to these problems. Now, thank God, we are ready to launch Ezille Frutta to the market. What is Ezille Frutta? Ezille Frutta is a startup working on three main pillars: A delivery service for fruits, vegetables, natural flowers, and Italian cheese ➤ We serve customers directly (B2C) and also work with shops and small businesses (B2B) A local platform that supports and helps local sellers reach customers easily and increase their sales A private product brand under the name Ezille Frutta, offering selected products like: Spices Dried fruits Juices Currently, the service is only available in the city of Milan, and payment is done on delivery. What makes Ezille Frutta special is the combination of modern service, local partnerships, and a brand that represents quality and trust. Our ambition Our goal is to expand Ezille Frutta to other cities in Italy, and then enter the markets of Spain and France, and build a name that proudly represents a Moroccan–Italian identity focused on quality, tradition, and modern service.