Kello Media was established on May 15th, 2019, with a simple vision: to expand the horizons of Oromo media and give a voice to Oromo youth of the qubee generation. As is well known, the political revolution in Oromia was sparked and led by the young men and women of the qubee generation, likewise, Kello Media was created and led by a group of dedicated Oromo youth in the diaspora. In a little over a year, we have worked to realize that vision and become an inclusive, pacesetting platform for the people of Oromia and beyond. We have strived to bring our people something new that they will not see on other media platforms while at the same time never compromising on our Oromummaa.

It has always been our view that Kello Media will be one of the gifts that the qeerroo of the Qubee generation will leave behind for Oromia and her people. Our people’s reception has been overwhelmingly positive and we have only made it this far due to their consistent and unyielding moral support. We have now been able to begin satellite broadcasts to Oromia, increase our output capacity, improve our technology and build a home-based staff.

But just as we have reached this stage, we are now seeing an attack on free media in Oromia, some of which has been directed at us through the Ethiopian government’s propaganda wing on social media. As such, we are taking measures to expand and secure Kello Media to take it into a position that will ensure that our people’s free access to our content cannot be hindered. This involves securing a backup satellite and expanding our staff in Oromia. As this operation is urgent and costly, we are turning to our diaspora community to aid us financially.

We are confident that our community will continue in its steadfast and strong support of Kello Media. We are all aware of the dire circumstances freedom of the press and freedom of speech face in Ethiopia today, it is up to all of us to take a stand.

Thank you.


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Kiya Segni 
Silver Spring, MD
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