Join us in the recovery of Flourish Flower Truck

Hi friends, my name is Savannah! I am the owner of Flourish Flowers/Flourish Flower Truck in Knoxville, TN. This business is all about sharing the joy and beauty of fresh flowers throughout our city. A little over a week ago, one of our mobile flower trucks (a Knoxville staple, thanks to you all) spontaneously caught on fire while one of our employees was on the interstate on her way to one of our regular pop-ups. Thankfully no one was harmed, but our truck was completely destroyed. This cute little 1961 Ford Econoline was the foundation of our business and we need your help getting back on our feet and getting another one back out serving the community and providing jobs for our amazing staff.

This business started from a really tough place in my life. It seemed there were a lot more hard days than good days. This season of life challenged me to create something that could be used as a tangible glimpse of hope, love, and kindness in anyone's situation. I think flowers are able to do just that. The heart behind Flourish is to create opportunities for people to love themselves and those around them well! I believe we are made to enter into the lives of those around us, and with the gift of flowers we can both celebrate and grieve with others. We want to continue making this vision a reality, and to us that means replacing our lost truck as quickly as possible. We want to continue providing careers for our 13 incredible team members who make this all possible.

Why do we need you?

Due to the age of the vehicle our insurance isn't going to be paying much to help with these losses. To be completely transparent, we put over $28K into this truck and we lost it all. A short list - truck, automatic engine we converted last year, a custom table, custom metal frame/canopy, a whole load of flowers and all of their buckets, our POS system, cash box/cash, merchandise, you name it - it was destroyed. Insurance plans to give us about $6K in compensation, which doesn't even cover the income we are losing while not being able to be out as planned. The funds we are asking for will cover the cost of the new truck, a custom canopy, the truck wrap, and all of the equipment we lost.

As many of you know we found a new truck very quickly after the fire. Finding an automatic Econoline in good shape is almost unheard of, especially anywhere near the east coast. We reached out to the Econoline community and told them our story and a man responded that he had one in Indiana that wasn’t for sell but he was willing to talk about it with us. His grandfather had many vintage cars and had passed away last fall. They were deciding which ones to keep and which to sell and he felt like his grandfather would want his car to go to something like our business and said it made it have meaning in such a hard time for their family. We knew this new truck was meant for us - we took a leap of faith before knowing what insurance would say. We have worked really hard over the past 5 years to create a stable, year round work environment for our team and this set back has been a difficult one for our business. Taking a toll on our resources, our people, and our finances as we figure out what recovery looks like. 

We realize it's vulnerable to say we need you, but we do. We always have! Our motto is "Together We Flourish" for a reason - we believe it wholeheartedly. We try to be as transparent as possible, and right now we don't know any other way to be if we want to keep moving forward. Will you join us?

Donations (182)

  • Jennifer Lewellen
    • $250 
    • 2 yrs
  • Kristen Heath
    • $50 
    • 2 yrs
  • Anonymous
    • $100 
    • 2 yrs
  • Ashley Baloga
    • $100 
    • 2 yrs
  • Sarah Elle
    • $10 
    • 2 yrs


Savannah Pannell
Knoxville, TN

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