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The Wagners Dream of Dreamy’s Soft Serve

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Dearest Friends and Family, 

After a year of hospitals, surgeries, COVID, moving, not moving, losing jobs, finding jobs and ALL that has been tossed our way as a new family, we have decided to start a business! A mobile soft serve ice cream business at that! 

While Llewyn is our actual child, Dreamy's Soft Serve is the brain child born out of our evenings after his bedtime. While he has been dreaming upstairs, we've been dreaming on the couch... of soft serve. Not fro-yo west coast babies. Real, creamy soft serve. You'll see.

Mason grew up on the east coast where every town has its own specialty summer soft serve stand. After visiting New York a few times during the summer months and tasting said soft serve, Cody was hooked. And if you know Cody, you know exactly how much she loves ice cream. So when Mason blurted out this random business idea, replete with local, organic dairy from Lifeline Farm for our Missoula community, all gears were a go! Like seriously. 

Before we knew it, some incredibly generous investors had stepped forward to provide us with the start-up capitol to follow this thing through. We're looking at you, Jen and Chris. With their investment, we landed a super cute trailer complete with soft serve machine, refrigeration, power, and it's even up to health code. It's amazing. 

But this is where we need your help. The exterior needs to be redone. We need to remove the old branding, and get something in place that feels more... Dreamy. (By the way, Dreamy is a really happy cloud made of ice cream.) Apparently, that's quite a process. We want it done well. We want our design to reflect the magic we are trying to impart to you every time you visit us. And this thing  is heavy. We thought Oma's farm truck would suffice. But nope. We need a beast to haul our trailer from A to B. Most 3/4 or one-ton rigs could do the job. There are plenty of ranch trucks in this state, we just need to find the right one.

We are looking at May as our trial month to experiment with flavors, toppings, locations, etc. and hoping to be fully operational by Memorial Day in time for the summer season. 

Our good friend Jeremy said, "Don't underestimate the power of making people happy." After this year, we want to spread as much joy as possible with our new endeavor. Pure, sweet, dreamy joy. We want to see all the faces! We want to do your kid's birthday party! Or your wedding! Or your backyard Brechtian barbecue performance!

With your support, you'll be helping our little family find our feet in this new world. We are beyond grateful to be supported in the way we have been and with this endeavor moving forward. If we have learned anything this year, and lets hope we did, it is that we all need each other and we all need small joys. 

Anything helps. Spread the word, spread the love, keep dreaming. 

Love,
Cody + Mason + Llewyn (and our cat Clyde)
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    Organizer and beneficiary

    Cody Wagner
    Organizer
    Hamilton, MT
    Mason Wagner
    Beneficiary

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