The Startup Musical Marketing Campaign: Fall 2023

The Startup

Book and Lyrics by Patrick McAndrew

Music by Patrick McAndrew and Kevin Mucchetti

Directed by Mia Y. Anderson

The Marketing Campaign:

The Startup has two staged readings under its belt, and now it's time to put the show on its feet! We are raising funds to go towards marketing materials for The Startup, which will include professional demo recordings, a website, a pitch deck, and more. These materials will, in turn, be used to pitch to producers, investors, and sponsors so that we can mount a workshop production in the coming year.

The Startup is a brand new musical about navigating our relationships and the ways in which we interact with one another in the age of technology. The show explores themes around data privacy, tech ethics, social media, and Big Tech, and what could happen if we are not mindful with how we use and create technology.

Thank you so much for your contribution in bringing this show to life! Your help will go a long way in producing new, relevant theatre as we navigate the messy world that is Big Tech, excessive social media use, and data privacy. When you donate, you will have the opportunity to participate in bringing live theatre to life! You become an active participant in the process. If you provide your email, our team will follow up to not only thank you for your contribution, but also highlight the ways we can feature you or your organization for our workshop production depending on the donation amount. We will also be sure to update you on where you can find information about the show as it becomes available.

Show Synopsis:

Chip Cooper is the CEO of kazoo, an up-and-coming social media company that uses the power of digital fashion for users to express themselves. Along with his best friend, Edgar Moon, Chip is attempting to change the way the tech industry runs. But after a crucial investment falls through and influencers are brought in to create hype around the new app, including the former love interest of Chip, the future of kazoo hangs in the balance.

A thought-provoking musical about the power that technology has over its billions of users, The Startup dissects the ways we interact with one another in the digital age and the greater implications to come if we don't hold Big Tech accountable.

*No raffles, sweepstakes, giveaways, or promotions are offered in exchange for any donations made to your GoFundMe.