Phase2: Tameka's Cakes & Desserts -Push to Retail!

  • M
31 donors
0% complete

$2,321 raised of $35K

Phase2: Tameka's Cakes & Desserts -Push to Retail!

Tameka's Cakes & Desserts is a private kitchen taking pre-orders online for pickup in Fort Wayne, Indiana. TCD sells amazingly flavorful, nostalgic, and unique dessert cakes - all from recipes created by Tameka herself. Whether you've purchased a whole cake for a celebration, participated in Cake Slice Fridays and sampled many flavors at once, or been one of the special employees who's been able to enjoy cookies, brownies, and more through corporate orders, you've experienced the love and passion that goes into every dessert that Tameka makes.

Developing the brand through Phase 1 of working from the kitchen at 3410 N Anthony Blvd has been an interesting time. Though the demand for cakes continues to grow, Tameka's Cakes has become stagnant and unable to move forward to open for retail because of several factors:

1) The inability to find consistent help and build a dependable team
2) Revenue is great but limited to what can be physically produced in a month by one person
3) Additional funds are needed to stay cash flow positive and hire a team to impact revenue

In other words...a team is needed to take more orders to make more money while working capital is needed to hire and train a team to increase revenue.

Unfortunately, Tameka has been unable to secure funding and is facing the decision to close to avoid further burnout and financial stress. At the advice of friends and many customers, this fundraiser is organized to keep Tameka's Cakes alive for the loving fans who constantly encourage Tameka to keep the doors open. Staying open is an easy decision to make, but your help is needed to do so.

It would be lovely if you'd consider participating to help reach the goal for that big push to the next level! At this point, it's time to go big or go home!

How the funds will be used:

1. Hire and train employees
***Scheduled employees on payroll

2. Build out retail space
***Dry and refrigerated display, checkout counter, POS system, hand sinks and plumbing, additional electrical outlets, refrigeration for online orders

3. Buy equipment
***Additional refrigerator and freezer in the kitchen, new mixers, additional tables, tools for multiple employees to complete tasks at the same time

4. Purchase marketing materials
***In-store and storefront signage, street and pylon signage, banners & posters

5. Make improvements in the space to make the working environment more comfortable and suitable for the type of products being made
***Tint all widows with reflective film as the temp gets to 80+ degrees in the kitchen during warm/hot weather, awnings and/or special heat reflecting shades, additional air conditioning in kitchen/food storage areas

6. Seating & Decor
***Outside seating for customers to enjoy cake on-premises, decor to make the space more inviting and "official"

Organizer

Tameka's Cakes and Desserts
Organizer
Fort Wayne, IN
  • Business
  • Donation protected

Your easy, powerful, and trusted home for help

  • Easy

    Donate quickly and easily

  • Powerful

    Send help right to the people and causes you care about

  • Trusted

    Your donation is protected by the GoFundMe Giving Guarantee