The Power Edit is a founder led philanthropic initiative created by Crunch Care to support individuals and families navigating cancer through access to integrative care, community, and resources that are often out of reach.

This campaign is deeply personal.

Stacie Steelman, Founder and CEO of Crunch Care, was diagnosed with Stage 4 colorectal cancer at 47 and is now approaching her five-year survivorship milestone this July. Throughout her journey, Do Cancer has played a meaningful role in supporting her care and recovery.

This fundraiser is created in honor of women who put their families and others before themselves every day. It is a campaign powered by the social awareness and media to recognize and uplift women who fight these battles, often quietly and alone.

This is more than a fundraiser. It is a movement to honor women, raise awareness, and create real impact.

There are two meaningful ways to support this campaign, we ask you kindly to do both:

The Power Edit Campaign Description

Crunch Care has created The Power Edit, a limited release of 10 curated luxury boxes gifted to a select group of influential women across motherhood, wellness, fashion, and medicine.

These recipients are sharing the campaign to raise awareness and amplify impact.

For every share tied to The Power Edit, Crunch Care will also contribute additional funds, further supporting Do Cancer’s mission.

Stacie's Story

Stacie Steelman was diagnosed with Stage 4 colorectal cancer at 47, but her story began long before that moment. For years, she felt that something was not right. She sought medical advice, explained her symptoms, and was repeatedly told it was stress, anxiety, or the weight of her life. At the time, she was raising three children, running a business, and navigating a divorce. Like so many women, she kept going. She experienced ongoing bleeding for months and convinced herself it was nothing, especially after years of not feeling heard or taken seriously by physicians. It was only when her OB-GYN, who had delivered all three of her children, insisted on a colonoscopy that everything changed. She went into the procedure expecting a simple explanation. When she woke up and saw two physicians standing over her, doctors from different health systems who would not normally be in the same room together, she knew before they spoke that something was seriously wrong. That was the moment her life shifted.

Since her diagnosis, Steelman has undergone more than 170 rounds of chemotherapy, multiple surgeries to remove tumors from her colon and liver, and aggressive radiation that required her to lie completely still with her nose plugged and a device in her mouth controlling her breath, holding it repeatedly for 30 seconds at a time. She has endured sores throughout her body, lost most of her hair, and experienced treatments that at times felt more like survival than healing. She also underwent lung ablation that left her unable to sit up or speak for nearly two months. Her reality has become a continuous cycle of treatment, recovery, and the ongoing search for what comes next.

At the same time, Steelman has lived more fully over the past five years than she ever imagined possible. She has remained present for her children through some of the most important milestones of their lives. She has guided her oldest through the college application process, supported her youngest as he begins to find his own path, and traveled internationally to be there for her middle son as he pursues his soccer career. She has made a conscious decision to live each moment with intention, finding meaning in the time she has and staying fully present with the people she loves.

Through her experience, Steelman has come to understand something she wishes she had recognized earlier. As women and as mothers, there is often an unspoken expectation to keep going, to push through, and to take care of everyone else first. She built a business centered around supporting women so they could have help, freedom, and space for themselves, yet acknowledges that she did not fully apply those same principles to her own life. She ignored what her body was trying to tell her, minimized it, and deprioritized her own care. While she does not attribute her diagnosis to this, she believes she should have listened sooner, advocated more strongly, and given herself the same attention she gave to others.

Her decision to share her story now is rooted in a clear message. There is no reward for pushing through pain and no recognition for ignoring the body’s signals. Taking care of oneself is not a luxury. It is a necessity. And the more a woman is willing to prioritize her own health, the more she is able to show up fully for the people who depend on her.

How You Can Help

Your donation directly supports individuals and families navigating cancer.

Every contribution matters.

Every share expands the reach.

Every act of support honors the legacy of Shenell Malloy and helps continue the work she began.

Donate. Share. Support.

Together, we can create meaningful impact for families facing cancer.

Do Cancer, based in Rancho Santa Fe, California, was founded to provide free access to concierge, complementary care for individuals navigating cancer, with a focus on supporting the whole person physically, emotionally, and mentally. The organization works to expand access to treatments and resources that are often not covered by traditional insurance, helping patients explore personalized paths to true healing. For patient referrals go to https://www.docancer.org.

The Power Edit campaign was created in memory of Shenell Malloy, whose vision and commitment to supporting cancer patients continue to inspire the mission and impact of the organization.

There is a growing rise in cancer diagnoses for women and men under 50, and many families are left navigating not only the emotional weight of the diagnosis, but also the financial burden of care.

This campaign exists to change that.

Funds raised here will go directly to Do Cancer to help expand access to critical treatments, support services, and healing resources for those who need it most and should overall create a deeper awareness of what patients go through on a day to day to survive.