Save Source of Knowledge Bookstore

Covid almost killed us! We’re glad you’re here to help us out. We are the only Black bookstore in Newark. We have the largest selection of Black history books, books by Black authors and Black writers you can find. However, as NPR reported recently, with the lack of customers, cash flow, and frankly any business, we could not pay our bills. Listen to the story here: 

And unfortunately, we are not out  of the hole yet, which is why we have started our GoFundMe campaign and need you to donate.

You may have met us if you came into our bookstore on 867 Broad Street in Newark, NJ or maybe you came to one of our Black book events.

Our community focus is our pride and proving Black books that speak to the heart of African descendants is our specialty: said “Source of Knowledge is one of the rare Black-owned bookstores in New Jersey”: 

As a Newark bookstore and believe in giving back. Every year we sponsor a day where we give free books to children and feed them breakfast, lunch, and dinner while they read books, listen to authors read their books, and get their face painted. It is our “Read and Feed” day and we and our neighbors look forward to it every year.

In addition, once a year, we sponsor a day for Newark’s homeless citizens that we name “We Rise” to inspire and uplift our brothers and sisters who are in shelters or other temporary living spaces. We give them food, underwear, socks, shoes, clothes, haircuts, book bags, and of course, books. These are more reasons why we need funds to continue this work.

First, let me introduce myself. I’m Michael George and most people know me as Dexter. I consider myself as the root of the foundation of the Source of Knowledge bookstore. I hold the line and there are two queens ‘cover down’: Masani Barnwell and Patrice McKinney. Together, we are the Black book curators who source the books that give you knowledge about Black history, Black heritage, Black authors, Black fiction writers, Black children’s writers, (did I mention we have one of the largest selections of black children’s books in the country?)

When we are discussed in the media, the word is “Black History, Culture Thrives At Source Of Knowledge In Newark”: 

Black books serve as the foundation of knowledge, the source of positive self-image, the understanding of contributions by descendants of African soil, and the validation that Black Lives Matter. So, we need your support to continue these efforts.

We are an African-Caribbean Black family owned bookstore, selling books written and about people of African descent. We carry a huge selection of fiction, nonfiction and children’s books, DVDs, African art, drums, and Shona stones. Our building contains a community center for yoga, lectures, movies, parties, and rental.

Here’s what our customers have to say about us:

“My new home away from home. Purchased books for my daughter today and was blown away with their extensive collections of African American literature. From self help to biography to fiction/ non fiction. The owners are on point with their knowledge of the materials they have on hand and they have a lot on hand!”

“Knowledgeable staff, great conversation, and an amazing assortment of literature.” Shawn L.

"Love the atmosphere & the vibe that place has is phenomenal!"  “Awesome Black owned bookstore. great selection and great service” –Y Love

“Been shopping here for years! Love the atmosphere & the vibe that place has is phenomenal! All peace & love!!” – Ms K3000

Source of Knowledge bookstore is a place where all who walk through our doors appreciate the Black books we carry. Our media coverage shows our wide selection of Black authors and Black history: 

Others talk about our large selection of Black heritage books: 

We thank you for your contributions and helping us keep the spirit and Source of Knowledge of Black books alive!


Donations (1.3K)

  • Stephanie Says
    • $100 
    • 6 mos
  • Alec Armendariz
    • $11 
    • 1 yr
  • Alec Armendariz
    • $5 
    • 1 yr
  • Anonymous
    • $500 
    • 2 yrs
  • Anonymous
    • $20 
    • 2 yrs


Michael George
Newark, NJ

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