Help Toni Launch Tipsy Lady Caribbean Cocktails

Tipsy Lady™ Overview 

Toni Gilliard, CEO of Tipsy Lady™, is seeking funding to launch a specialty Caribbean inspired Canned Cocktail line. The launch products are Rum Punch, Sunrise Mimosa (w/vodka), and Mint Mojito, all at 12% ABV. The goal is to serve as a self-distributor shipping direct to consumer (DTC) via legalized fulfillment centers as well as via Distribution contracts that service liquor stores, grocery, and specialty stores licensed to sell alcohol as well as resort/hospitality industries and airlines. The goal is to scale up from DTC and sell the cocktail beverages nationally and internationally with Box retailers like Sam’s Club, Whole Foods, Walmart, Publix and liquor stores. 

Process of Becoming

Over the past two years, it was essential to invest in astute legal, operations management, business development and formulation teams. The Research & Development (R&D) process to formulate the perfect products, went through multiple stages of trial and error, until “EUREKA!” (I found it). We achieved the proper formulations that are true to all natural/organic ingredients, and authentic to culture. Now, Tipsy Lady™ is ready to launch January 2022! 

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Who will benefit: Tipsy Lady Cocktails

What the funds will be used for: Funds are utilized to assist with startup costs to launch all three products for first & second quarter 2022 online sales. 

          * $57k to run all 3 SKUs @ 1,000 gallons each
          * $3k for Warehouse facility team, packaging, shipping, order tracking

Explain how soon you need the funds: Target Funding Goal is within the next 30 days. Tipsy Lady™ Caribbean Rum Punch runs 20 Dec 2021 making it the first product roll out!

What the support will mean to me: As a single mother of two and an entrepreneur, I have utilized initial personal capital for legal, operations, R&D, formulation and am ready to launch. I have applied for small business startup loans; however, lenders are offering continuing operation capital and require sales production first. Tipsy Lady™ Cocktails will be ready to sell online in 31 markets, January 2022.

Community Incentives: Tipsy Lady™ recognizes that all businesses are successful because of the teams and communities that support its vision, services and products. As an expression of gratitude Tipsy Lady™  contributors are welcome to participate in the process.

          * Community Governance: Vote on which product launches next (Sunrise Mimosa or Mint Mojito
          * Enjoy Discounts: Enjoy 10% off initial launch orders of all products.
          * Stay abreast on Tipsy Lady and Blockchain development
             - Ensure improved efficiency, greater transparency, product authenticity
             - Obtain information from the moment of production until the goods hit the store
             - Track availability and prices in the nearest stores.

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History & Legacy Brand

Welcome to Tipsy Lady™, the Home of Premium Quality Caribbean-Inspired Cocktails. Join The Party! Toni Gilliard founded Tipsy Lady™  in 2019. Toni first envisioned the concept of Tipsy Lady™ while visiting family and touring the rum factories in Barbados, West Indies. During her tour, she recalled connecting with her ancestors by hearing a faint voice whispering the word "legacy."

This connection felt almost instant for Toni, who is of Caribbean descent. She recalled her feelings at the time:

"Being able to stand on the soil of the world's first commercial rum distillery three centuries prior, was a blessing and a gift from my ancestors. I could not ignore the voice and began the journey of formulating my Rum Punch and other Caribbean inspired cocktails."

Rum originated in the West Indies as far back as 1650. The first island to record such details is Barbados. In 1650, rum was known as "rumbullion." By 1667, it changed to its current name of rum.

Toni Gilliard has held a long-standing passion for creating memorable consumer experiences and honoring her heritage. Despite her background in Law, Toni felt compelled to turn her talent towards cocktail creation. Toni is known for her forward-thinking, creative flair and process-driven orientation. These talents propelled Toni to make a natural, organic, and eco-friendly canned cocktail line, with a strong emphasis on style, elegance, and authentic taste.

What to Expect

Tipsy Lady's Ready to Drink (RTD) Caribbean-inspired cocktails celebrate heritage, culture, and spice. The results of our formulation ensure a distinguished, smooth, fruitful, and sophisticated zest. Our cocktails are made with premium spirits with original and natural flavors at 12% ABV, perfect for a day at the pool, boating, golfing, brunch, special events, or staycations. You can expect our drinks to provide an authentic, high-quality experience on the go.

Join The Party!

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