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Publish Wanda Sell's Recipe Book

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Funding Goal Updated 5/16/2025: Please see the final cost breakdown below.

Hi, my name is Ashley Russell. I am raising funds to self-publish a recipe book in honor of my grandmother, Wanda Mae Sell. Wanda passed away last June at the age of 90. What started as a recipe book of her beloved recipes for our family has become a passion project for me. I hope to self-publish her recipes and our family story in a tangible book. Wanda always encouraged me to be a writer, and this book feels like a big step in that direction.

Suggested donation tiers:
  • Snack Attack Sponsor: Give $5 and be in the running for a chance to receive a year of free mending and alterations of your clothing by yours truly.*
  • Refreshment Sponsor: Give $50 and receive a digital copy of the book and a Snack Attack entry.
  • Hors d'oeuvres Sponsor: Give $100 and receive a digital and printed copy of the book, as well as a Snack Attack entry.
  • Square Meal Sponsor: Give $500 and be listed in the Special Thanks section of the book, receive a digital and printed copy, as well as a Snack Attack entry..
  • Full Course Meal Investor: Contribute $1000 and become an investor, with a 50% return on your investment with any future mass book sales or publishing deals, receive a digital and printed copy, secure a Special Thanks mention in the book, as well as a Snack Attack entry.
  • Buffet Investor: Contribute over $1000 and become an investor, with a 75% return on your investment with any future mass book sales or publishing deals, receive a digital and printed copy, secure a Special Thanks mention in the book, as well as a Snack Attack entry.
Disclosure: Immediate family members will receive a digital copy and one tangible copy per household, regardless of whether or not they make a monetary donation. Extended family, don't hesitate to contact me if you would like a copy. I am more than happy to provide copies regardless of donation to any member of Bob & Wanda's family; to those extended family members helping with the book, you are already on my list! Love to you all.

For transparency, here is how funding will be spent:
  • Illustrator: $1500
  • Book Editor: $1000
  • Copyright Registration: $35
  • Barcode and ISBN acquisition: $150
  • LLC formation: $259
  • Website domain acquisition: $70
  • Website, annual upfront subscription: $276
  • Printing: $4,250
  • Shipping: $500
  • Research & Development (ingredients for recipe testing & dishes for photography): $1200
  • Photography supplies: $500
  • GFM fees for donations: $260
Numerous unknown costs go into creating and self-publishing a cookbook. As a comparison, a traditionally published cookbook costs a publishing house about $100,000. By doing all the footwork myself, the funding for this self-published labor of love will be 10% of that.

In place of a monetary donation, donations of the following services would help reduce the total project cost. Please reach out to me if you are interested and able in either of the following areas:
  • Recipe testing, yum!
  • Assistance with distribution and marketing
  • Legal counsel and contract advice
  • Gift cards to grocery stores for recipe testing ingredients - it adds up!
Many people, including me, are donating 100% of their time and skills to the project. I have an all-femme crew signed on to the creative portions of this book, including illustrations and editing. It seems only fitting, given that 99% of the recipes in this book were created and provided by the women of my family.

The timeline is to have the book self-published by (what would be) Wanda's 92nd birthday on November 18th, 2025. Just in time to have her recipes for the holiday season!

Once self-published, a portion of profits from any book sales, big or small, will be donated to the Fred Hutch Cancer Center in Seattle to help prevent, detect, and treat cancer. We lost both Nana (Wanda), my grandmother, and Pops (Bob), my grandfather, to cancer, as well as having had other family struggles with the disease.

Please pass this fundraiser along to those you feel would be interested in participating.

A huge thank you to every person in my family who is helping me track down recipes and family history. Especially to my mom, who gets texts from me at all hours, such as "What did Nana always eat with cottage cheese?"

Here is a link to Wanda's obituary for more information on the life and love of Wanda Mae Sell.

*A victor will be chosen randomly in November 2025 and will receive a year of free mending and alterations (up to 20 items) throughout 2026.

@whatscookinggoodlookingrecipes
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    Organizer

    Ashley Russell
    Organizer
    Portland, OR

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