It is with heavy heart that we share that our dad, Norm Pedersen went to be with the Lord, 12/13/23. He fought a long, hard battle of heart, kidney, and liver failure. Through it all he always thought of those around him before himself, making sure we knew he loves us and that he was going to be okay. He also remained his smart ass self and was making us laugh.

Funds raised will go towards dad’s cremation and memorial service along with help our mom stay in her home and cover any hospital bills. Dad unfortunately did not have life insurance.

As many of you know our parents have run West By God Diamonds, their jewelry business for the last several years. Mom makes the jewelry and dad is the salesman. With dad being sick and in and out of the hospital for the last 6 months they haven’t been able to do the shows they normally do and were already struggling. Now with the loss of dad it’s overwhelming.

Dad was the kind of guy who would do anything for anyone. He would give you the shirt off his back if you needed one. He truly had the biggest heart.