We are Alpha Crew - an award-winning international crewing company - and we’re raising money for the British Heart Foundation.

In September 2021, we tragically lost one of our much-loved crew members, Hassan Elabbady. His passing deeply affected everyone at Alpha Crew. Hassan was a valued member of our team and a friend to many of us. In the midst of our grief, we knew we wanted to honour him in a way that reflected the strength, unity and spirit of our crew.

In 2022, we organised our first charity bike ride, cycling from London to Paris in Hassan’s memory. The support we received was incredible. What began as a tribute has now become an annual tradition.

Since then, we’ve cycled from London to Amsterdam, Cologne and Brussels, raising thousands for the British Heart Foundation. Each year, a team made up of crew members, our core team and close friends come together to take on the challenge, pushing themselves physically and mentally for a cause that means so much to us.

This year, we’re taking on another challenge: cycling from London to The Hague in the Netherlands.

We will be cycling from 8 May 2026:

8 May

Day 1 - London → Folkestone

85 miles

9 May

Day 2 - Calais → Ghent

100 miles

10 May

Day 3 - Ghent → Breda

75 miles

11 May

Day 4 - Breda → The Hague

60 miles

12 May

Day 5 - Home time!

Every donation, no matter the size, helps fund life-saving research and support through the British Heart Foundation. Your support means the world to our team and to Hassan’s family.

Thank you for being part of this journey.

For Hassan.