Lather | Rinse | Repeat

-Our mission is to create a safe space for young artists battling with mental health, to be inspired to acknowledge their daily challenges and to work with them towards a healthy and balanced life.


We met on the first day of orientation at New World School of the Arts in Miami, Florida in 2010 and were inseparable for the four years of college. Connie completed her BFA in Theatre while I completed my BFA in Dance. The four years at New World brought us through a rollercoaster of emotions and personal challenges which made it difficult for us to do our best in our programs and in our craft.

After graduating in 2014 from our programs, Connie and I parted ways as I am a native of Canada and had to return home to work. We both thought our personal challenges were finally over and were excited to work as artists in our fields, as we had just completed our Bachelor in Fine Arts from a well-known conservatory. After not speaking for months, we reconnected only to find out that we both had been struggling with depression and anxiety and not working in our fields. We figured there had to be something we could do to be happier and healthier in our lives.

 After years and months of skyping, texting, researching and, self-loathing, we came up with an idea for an interactive arts event that would not only allow us to create work together but also raise money and awareness for mental health. Lather, Rinse, Repeat was born on November 1st of 2016 with the idea that you should self-care and do things that make you feel good every day, the same way you wash your hair every day.

Lather | Rinse | Repeat is an organization to create awareness and raise money for mental health. This organization gives artists a platform to share their work and have a conversation about mental healths every day challenges, strategies and, successes.

Too often mental health is ignored in the most common senarios. 1 out of 5 Canadians suffer from mental illness and feel uncomfortable talking about how they're feeling. Our aim is to provide a space where people can come to share their challenges, give support and, network. 

 We are so excited to share this project with everyone and look forward to what is to come!  We will be donating proceeds to Kids Help Phone. We are so appreciative of your support! 

Kind Regards, 

Jess Kelly & Connie Fernandez

Logo Design by Claire Lubow
  • Scott Martin 
    • $100 
    • 38 mos
  • Amanda Brown 
    • $40 
    • 40 mos
  • Kimberly Fernandez  
    • $100 
    • 41 mos
  • Sam Raymond 
    • $15 
    • 42 mos
  • Adam Kivell 
    • $30 
    • 43 mos
See all


Jess Kelly 
North York, ON
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