Kelowna Vegan Ad Campaign

Kelowna Vegan Ad Campaign


"Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has"...Margaret Mead

We are a small group of thoughtful, committed citizens and we want to bring the Vegan message to Kelowna. We are organized....we have a plan...and we have a goal! We need to raise $3 - $10,000 to bring Vegan Bus Ads and/or Billboards to Kelowna. This will give us the seed money to get the campaign launched and some leftover for ongoing ads and new ones. We are working with Ad Agencies, photographers, Animal Justice (Vancouver) and other Vegan groups that have similar campaigns in their hometowns. We want to make an impact! We have started a Go Fund Me Account and asking anyone and everyone who cares about their health, the planet and the animals to contribute whatever amount they can to help make this happen ❤️ Everyone benefits!! Corporate donations welcomed!

The funds will be going directly to the cost of creating and "hanging" the ads including initial production costs, paying the advertising company to put it up, and maintaining the ad(s) in place for a set period of time along with new ads as time progresses. We feel strongly that this campaign is going to create awareness for the Vegan Lifestyle which all of us understand to have the least negative impact on animals, other people and Earth.  Absolutely zero funds will be taken in our personal capacities - our involvement is purely as concerned volunteer citizens of Kelowna.

Who's behind this Campaign?

Dr. Moira Drosdovech, DVM, Vegan

I have been a practicing small animal veterinarian since 1987. My first venture into the vegan world was in the early 90's when I read the book Diet for a New America and that was enough to cause me to go vegan for a number of years, including through both my pregnancies and nursing my kids. Things slipped back, but again some other trigger made me again become vegan for a few years. Another slip and that brings us to early 2016 when my daughter showed me a meat video  and that did it! Since then, my husband and I are vegan, me being extremely passionate and outspoken about it, and will never go back! The benefits are tremendous, not the least of which is a real peaceful feeling knowing our lifestyle is creating the least harm and the least violence we can as we live on this beloved planet. If you have yet to watch Earthlings , I invite you to do so.

Carla Irvine, RN, Vegan

I have always been Vegan at heart. I loved whales, elephants, lions, penguins and dogs. I also loved cows and pigs, but I didn’t connect what I was eating who I was eating. I grew up eating animals and raised my children that way. Every celebration involved cooking an animal...the bigger the celebration...the more animals we cooked. A Cancer diagnosis made me think about my food differently and a little rescue dog made me ask…”why do we love some animals so deeply…. and eat others?”

I saw an undercover video revealing sickening, cruel treatment of farm animals, Mercy for Animals
and other horrific slaughterhouse videos and I woke up with a bang. I am Vegan now. My health remains stable and I am speaking up for the animals. I have lived in this beautiful Valley for 40 years and I believe Kelowna is ready for change. If my grandchildren ever ask “Gramma....where were you when they were killing all the animals?”....I will say I was there and tried my best.

Karen Stiewe, B. Comm., Vegan

My vegan journey began 6 years ago when my best canine friend “Tali”, was cruelly confined with little freedom, exercise and socialization at the local Dog Pound for over 4 months. That led me to consider the parallel cruelty in the confinement of factory farmed animals.

First thing to go on my journey was pork and lamb, then beef, then poultry and dairy. It was a process inspired by a willingness to learn about the barbaric practices on factory farms that hadbecome socially “normalized”. The Mercy for Animals you-tube video “Dairy is Scary ” cemented my resolve.

It wasn’t long before I learned that not only were animals suffering, but so too was our environment from: methane emissions polluting the air, deforestation of land for crops to provide livestock feed, water pollution from agricultural run-off,and an unsustainable use of our most valuable resource, water.

As our global population continues to grow disproportionately to the food needed to sustain us, we have no alternative other than to switch to healthier plant based alternatives.

Wendy Aigner, Vegan, Holistic Nutritionist, Organizer of Anonymous for the Voiceless Kelowna Chapter

My journey to veganism did not happen overnight nor did it occur along a direct path. Like most people, I grew up eating meat, dairy, and eggs and it wasn’t until I was in my mid-twenties that I began to question my food choices. Over the years I went through various ways of eating, ranging from “if it had parents I didn’t eat it” to embracing the alternative food economy (ethically sourced, free-range, visiting farms, etc); the latter being a way of justifying eating animal products because the words ‘humane’ or ‘sustainable’ were used. Throughout it all I did my best not to think about how animal products got to the table. Over time it became apparent to me that I was not living authentically. I’d always professed to love animals and felt strongly about protecting the environment, yet the way I lived did not reflect those ethics. There is nothing humane or sustainable about animal agriculture, in any form. Loving animals means not participating in the exploitation of them. Caring about the environment means not participating in a system which is depleting the planet of natural resources and contributing to species extinction.

Once I made the connection, going vegan was the obvious choice. The next step was to become an activist in order to help other people make that connection. It is very rewarding being involved in the most significant movement of our time. 

Kim Gaalaas, business owner, vegan mom to 3 vegan restauranteurs, and grandma to 5 grandchildren and one grand pig named Cecelia.

For 40 years I ate most forms of meat except lamb, rabbit/seafood (rabbits and lamb because I thought they were too cute), helped gut chickens with a neighbour, and why???  Because I was so ingrained with the belief that I needed it to live.  I always felt I loved animals.  One day when I was 38, I decided I couldn’t eat something I couldn’t kill myself, so I stopped eating pigs and cows.

In 2009 I went to California with my 2 eldest daughters and my youngest was at home, I wanted to bring her something special.  There was a PETA table at Venice Beach boardwalk with a DVD narrated by Joaquin Phoenix called Earthlings.  She watched it and bawled her eyes out and begged me to watch it, it took me A YEAR because I knew if I saw the treatment of food animals I would have to make a change.  It took me a year again to give up free range SPCA approved eggs, because I didn’t know about the shredding and suffocation of male chicks or that chicks can be mailed through Canada Post.

Now I am on a mission to speak for the voiceless, which are the most vulnerable members of our society.  The industry hides the evil truth about how food animals are raised, transported, and slaughtered.  There is no such thing as humane meat. 

Kelowna is ready and we are ready..... With your help, we have made this happen - our first Billboard is up!! We will be at the next Earth to Table Vegan Market at the Laurel Building Jan 21, 2018 and The Kelowna Vegan Festival on May 26/27, 2018, at The Rotary Centre for the Arts.....Our Campaign is in full swing! If you are holding a vegan event and would like to see us there, please contact us on our FB page Kelowna Animal Action.

Kelowna Vegan Ad Campaign
  • Rayyan Chami 
    • $70 
    • 29 mos
  • Darwin Brommeland 
    • $100 
    • 38 mos
  • Nic Waller 
    • $25 
    • 40 mos
  • Dan & Sheanne Moskaluk 
    • $40 
    • 42 mos
  • Bill Broome 
    • $40 
    • 42 mos
See all

Organizer and beneficiary

Moira Drosdovech 
Kelowna, BC
Carla Irvine 
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