For nearly 40 years, Pet Paradise has proudly served Willoughby and surrounding communities. Since 1987, we’ve been known as the “Friendly Store” — a place where families don’t just shop, but learn, connect, and welcome beloved pets into their homes.
We’ve guided first-time pet owners.
We’ve educated generations of families.
We’ve built relationships that span decades.
Today, we are facing one of the hardest moments in our history.
Rising operational costs and the challenges of competing with online retailers have placed a significant financial strain on our family-owned, brick-and-mortar pet store. Despite making thoughtful changes to reduce expenses, we are now facing the very real possibility of closing our doors if business does not improve.
Our immediate goal is to raise $20,000 — preferably through sales.
We want to be very clear:
We want your business.
If we have ever helped you, educated you, or been part of your family’s story, we ask you to:
• Shop with us
• Refer friends and family considering a new pet
• Share this fundraiser
Your support through purchases is what keeps our doors open the right way — through honest business.
Pet Paradise proudly offers:
• Hand-fed baby birds (small and large)
• Hamsters, guinea pigs, chinchillas, exotic ground squirrels, and more
• Reptiles and hard-to-find feeders and complete diets
• Bird wing and nail services
• High-quality food, toys, and supplies for birds and small animals
• Premium dog and cat treats
• Layaway options
Why pay for shipping when you can shop local from a trusted source?
Our experienced and knowledgeable staff is committed to helping families choose the right pet and learn proper care from day one.
If you are unable to shop with us and still wish to help, donations will go toward:
• Rent and utilities
• Restocking essential inventory
• Animal care and veterinary needs
Every purchase helps.
Every referral matters.
Every share makes a difference.
Small businesses are the heart of a community. With your support, we can continue serving yours.
Thank you for believing in us.
Together, we can keep Pet Paradise open.