Help Us Open Our First Location!

Our mission: To help everyone identify, capture, and achieve their goals, to help people embrace their passions and find true happiness in life, and to teach the importance of helping others in need. We have already begun giving away a free goal setting tool, and started a challenge movement around it. This tool will always be free and is currently a digital download available on our website at 

Our goal: To open physical locations in every major city that are dedicated to our mission and helping people succeed.

This is an ambitious goal, and we need your help to get us started.

If you're unable to donate, that is perfectly fine, but even just sharing this on your social media would really help us! Every Share and Every $1 Helps!

Thank you!


We're already helping people  with the Blueprint & GiraffeUP Challenge!

Find Us On Twitter!-------> Dusty & Joseph 

Below is an introduction we filmed from one of our live training sessions!

FREE #GiraffeUP Challenge kit & Blueprint to Success at 

This is and older video explaining how to use the Blueprint in detail:
(We're working on tons of new videos too!)

Additional Information:

We believe in complete transparency and know that communication is the key to any successful relationship, so with that in mind, please read below to learn exactly how we plan to change the World. 

With your donations, we will open our first physical location in Arlington, VA

This location will have multiple classrooms to facilitate daily training sessions taught by us, and local experts. Topics will vary, but all will benefit our community of individuals seeking to meet their various goals.

In order to bring value and education to the masses around the globe, these classroom training sessions will be live-streamed and/or recorded and made available online. We will also develop our own unique digital platform and mobile application to allow members of the community to effectively communicate and support each other. 

In addition to the classrooms, our locations will offer shared working spaces full of creative tools and equipment for goal setting, freedom of expression and digital media creation. All of which will be extremely affordable to use, and free to use when possible. 

*More detailed information regarding the operations of the #GiraffeUP locations are available upon request. Email [email redacted] 

Use of Funds & Proposed Timeline:

As mentioned above, we believe in complete transparency and would like to describe to you our plans for donations received.

$10,000 = Legal fees, professional website, and community outreach activities to continue building general awareness and helping our growing members with training and free productivity tools. Launch initial marketing campaign. (1 Month) 

$150,000 = Secure our lease for a suitable location in Arlington, VA. Purchase minimum equipment required for operations and to begin teaching classes and hosting events for the local community.
(3 Months)

$300,000 = Hire 2-3 full-time employees. Purchase additional equipment for member use: suite of media creation tools, art supplies, cameras, furniture, office supplies, computers, and installation of coffee and snack bars. 
(3-6 Months)

$500,000 = Hire additional staff as needed. Begin developing our custom online/mobile platform to facilitate live-streaming of our classes and events to the broader community. The platform will also function as a Facebook/YouTube hybrid social experience, centered around empowering members to embrace their inner passions and working together to achieve their own unique goals.
(6-12 Months)

$1,000,000 = Begin the process of opening additional locations in all major cities within the United States of America. (Ongoing)

Gifts for Donating:

We are forever grateful and appreciate any and all donations as we continue to build this community and accomplish our mission. 

Here are our gifts to you for donating and supporting the growth of our company .

Free to All: Join our community on Facebook, Twitter, and all other social media platforms and download your FREE #GiraffeUP Challenge kit & Blueprint to Success at 

$75: We will mail you the full-size Blueprint starter kit. This is a 24 x 36 inches and laminated for ease of use. *Please allow 7-10 business days for delivery.
$150: VIP Membership to any physical location of your choice & a lifetime VIP Membership to our online platform upon launch (Late 2020). This will also include a T-Shirt in the size of your choice once we raise $50,000+ in donations. 

Social Responsibility:

We have already begun the process of supporting the Giraffe Conservation Foundation and the World Giraffe Day on 6-21-2020 and we will continue to support this organization with a portion of all merchandise sales when fully operational.

As our company grows, we will seek to support other non-profit organizations we and our community believe in.  

Future Plans & Goals:

Our initial focus is to empower everyday individuals to identify, capture, and achieve their goals, but we plan to take on more and more challenges as we grow. 

Examples Include:

We would like to encourage and assist school systems to develop programs and classes teaching practical goal setting techniques. Having a vision or a developed plan of action will help to build confidence and provide motivation to succeed, this is especially critical to students whose environment or situation is not ideal.

We would like to initiate and partner with existing Veteran Service Organizations (VSO) to host/teach goal setting and action taking events and training sessions to assist Veterans with transition from military to civilian lifestyles.

We plan to identify and assist standout members or our membership community that desire to build and lead their own businesses or organizations to affect local and global positive change. 

The Company:

We are Eagle Atlas Inc. and we are the creators of the #GiraffeUP social challenge movement. 

What is the #GiraffeUP Challenge? 

It's a two-fold challenge that Eagle Atlas Inc. has issued to anyone who’s serious about accomplishing their own unique MISSION. 

Internally, we’re challenging you to become honestly self-aware so that you gain clarity of your aspirations and goals. From that vantage point, you’ll write out a full action plan to strategically ensure your success. 

Externally, we’re encouraging you to announce your mission and action steps on social media and then to issue your own challenge to family and friends. 

Why the #GiraffeUP Challenge? 

Having a plan and then working toward accomplishing your goals are the fastest way to build your confidence and find happiness in your life.

 “Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.” 

— Pablo Picasso

About Us/Team:

Eagle Atlas Inc. is led by Dusty Walker & Joseph Lizyness. Both are experienced Army Veterans who understand the importance of hard work, dedication to the mission, and the power of teamwork.

Dusty Walker

Joseph Lizyness

We plan to turn the traditional corporate structure on its head. Rather than hoard wealth and spend profits on items of luxury as we grow, we would rather use those funds to solve more problems that face Humanity and our precious Earth.

We look forward to putting your generous donations into action!

Thank you!



  • Dylan lipscomb  
    • $20 
    • 4 mos
  • Anonymous 
    • $20 
    • 4 mos
  • Anonymous 
    • $6 
    • 4 mos
  • Hannah Varian 
    • $100 
    • 4 mos
  • Barbara Reeder 
    • $100 
    • 4 mos
See all

Fundraising team: Eagle Atlas Inc. (2)

Dusty Walker 
Raised $135 from 2 donations
Arlington, VA
Joseph Lizyness 
Team member
Raised $100 from 1 donation
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