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Well...
This definitely wasn't on my 2026 bingo card!
If you'd told me years ago, while I was working in a dry cleaners in Sheffield, dreaming about becoming a fashion designer instead of ironing shirts, that one day I'd be invited to showcase my work on a Fashion Week runway...
I'd probably have laughed and told you to stop being so daft.
But here we are.
Many of you have followed my journey over the years.
You've watched me disappear into my little one-bedroom flat with glue guns, crystals, paint, fabric, sketchbooks and enough Amazon parcels to make the delivery drivers wonder what on earth I was building!
You've watched me teach myself new skills, make mistakes, start again, celebrate every tiny win and keep going... even when it would have been much easier to give up.
What many people don't know is that creating has never just been about making beautiful things...
It's been part of my healing.
As a child, I experienced trauma that changed my life forever. It left me with physical and emotional scars that I still carry today.
For a long time I wondered if those scars would always be the first thing people saw.
Then I found creativity.
Somewhere between the glue guns, crystals, fabric and countless late nights, I realised I wasn't just making jewellery, fashion and art...
I was slowly putting myself back together too.
Amani Kush wasn't born because I wanted to start a business.
It was born because creating gave me hope.
Everything I make carries a little piece of that journey.
I'm completely self-taught.
No fashion degree.
No wealthy investors.
No big team.
Just me...
A lot of determination...
A lot of YouTube...
A few tears...
And the occasional "What on earth have I done?!" moment.
Then, a week ago, I received an email.
I read it once.
Then again.
Then I rang my mum because I genuinely thought I'd misunderstood it.
Amani Kush had officially been selected to participate in the Spring/Summer 2027 Fashion Week Runway Showcase in London.
I honestly cried.
Not because I'd "made it"...
But because, for the first time, someone else could see the vision I'd been quietly working towards for years.
Now comes the scary bit.
Actually getting there.
Creating a runway collection is a huge investment for a one-woman business. There are garments to create, jewellery to make, fabrics to source, crystals to buy, travel, accommodation and everything that goes into presenting a collection I'm truly proud of.
If you know me, you'll know asking for help doesn't come naturally.
I'd much rather be the person helping everyone else.
But this opportunity is simply too important not to ask.
So, if you've ever bought one of my creations, shared one of my posts, encouraged me, believed in me or simply cheered me on from afar...
Thank you.
If you're able to support this journey, no matter how big or small the contribution, you'll become part of a dream that has taken years to build.
And if donating isn't possible, sharing this page would mean the world to me.
I genuinely believe where you begin in life doesn't have to decide where you end up.
I hope that somewhere out there another little girl, sitting with a big dream and wondering if she's good enough, will one day see this and think...
"Maybe I can do it too."
From the bottom of my heart...
Thank you for believing in me before the rest of the world had the chance.
With love,
Natasha Farrell Founder & Designer Amani Kush
Raised Rough. Worn Rich.






