Help Fund A New Kind of Art School!
Donation protected
Our names are Ileana Tejada and Katherine Vetne, and we are the founders of Art School. Art School is our joint, 5-month-old business venture to bring arts education to corporations, adults, and youth.
We believe it's time for a new kind of arts education.
Art School is owned and operated by two woman artists and educators. We see opportunities in re-imagining arts education from a modern, timely perspective; one that re-imagines who the field is created by, who it is for, and how it is run.
Our goal is to provide thriving wages and excellent workplaces for teaching artists in the Bay Area and beyond. Our curriculum centers women, BIPOC, working class, LGBTQ+, and disabled artists and thinkers. We also provide free, pay-what-you-wish, and affordably priced classes, as well as other types of accessible programming in order to reach as much of our community as possible.
Our dream is to give great jobs to teaching artists and to provide inventive, contemporary arts education to our students.
Our goals for the next year are to fill our adult community classes, run corporate workshops, start selling art kits and merchandise, and begin earning revenue from our blog (through affiliate programs and directing blog site visitors to our products and classes).
We've already begun our programming, and the response has been incredibly positive!
- In September, we held our first corporate event with Stanford: an (online) offsite, called Inks & Drinks, which received rave reviews from participants (photo below)!
- We just ran our first adult community class - a free and donation based class on political printmaking, generously taught by artist and educator Kate Laster. Donations raised will go to G.L.I.T.S (Gays and Lesbians Living in a Transgender Society)
There is a growing need for art in an unpredictable world. People are looking to add meaning to their lives, learn new skills, and work with their hands. With over two decades of combined experience in education, art, and running small businesses, Art School is eager to step up to the challenge.
Here's our plan to bring amazing arts education to a wide range of clients while providing excellent jobs for teaching artists:
- We will go to people's workplaces to teach our corporate classes in flex spaces, rather than asking our students to travel to us after a long day. This will make us more accessible, as well as reduce our overhead by allowing us to avoid large leases on real estate. Less overhead means more funds for teacher salaries, professional development, and for giving back to our community!
- We will continue our online classes even in a post-Covid world. This will allow us to have a wider reach, and accommodate both students and teachers for whom travel is an obstacle
- We'd like to be the go-to company in the Bay to be a hub for youth private art lesson tutoring. There is a high demand for this, yet there are few business that coordinate youth private art tutoring in the Bay as a major part of their programming. We're ready to step in!
- We will diversify our revenue streams by with our blog, our art kits, and through other passive income (YouTube art tutorials, pre-packaged online teaching bundles, etc) in order to guarantee good wages for our teaching artists and secure our own financial sustainability
- We plan to give back to our community through free and accessible education, scholarships, and other programming that supports artists of all backgrounds and demographics
We're ready to go! We have the experience, the vision, the passion, and a stellar network of teaching artists and business advisors.
We also want to do this right. The money we raise from this campaign will help us get off the ground more quickly by covering some of Art School's start-up costs. These include:
- Marketing costs, such as ads on Google, social media, business cards, and brochures
- Funding our Art School store
- Professional HR consulting
- Business registration fees
- Legal fees for our paperwork
We're so excited to provide a 21st century model of arts education that supports our invaluable community of teaching artists and art students, in the Bay and beyond.
We can't thank you enough for your support. We hope you'll join us!
ABOUT US
Ileana Tejada holds an MFA from San Francisco Art Institute as well as BA in Fine Art and a BS in Kinesiology with an emphasis in pedagogy from Cal Poly Pomona.
Ileana managed the Public Education department at San Francisco Art Institute, where she also taught classes in drawing and painting. In addition, she holds a California State Teaching Credential and is the recipient of the Partners in Education Teaching Fellowship Award from Cal Poly Pomona.
She is the recipient of the Murphy Cadogan Contemporary Art Award in 2014, the Amir Esfahani Graduate Studio Fellowship Award in 2015, and is featured in New American Paintings MFA Now Issue #126 in 2016. Her work centers around the exploration of the masculine female body, gender conformity, and the normative rules of power.
Katherine Vetne has taught in youth and adult Public Education programs at San Francisco Art Institute and Root Division. She worked in administrative capacities at non-profits and arts institutions for several years, often with a focus on improving workplace procedures and outreach. Her still life-based arts practice merges themes of high craft, art history, consumerism, and gender, and she is represented by Catharine Clark Gallery. She is the recipient of SFAI’s Graduate Fellowship in Painting, the Allan B. Stone Award, and an Individual Artist Commission grant from the San Francisco Arts Commission. Katherine has exhibited her work in Los Angeles, San Francisco, and Boston. In June 2018, her work was featured in Heavy Metal – Women to Watch 2018 at the National Museum of Women in the Arts in Washington, D.C. Vetne's debut solo exhibition at Catharine Clark Gallery opened in September 2019, opening the gallery’s fall season of programming. Her work will be featured in Crafting America, a craft survey exhibition opening at the Crystal Bridges Museum, in February of 2021.
We believe it's time for a new kind of arts education.
Art School is owned and operated by two woman artists and educators. We see opportunities in re-imagining arts education from a modern, timely perspective; one that re-imagines who the field is created by, who it is for, and how it is run.
Our goal is to provide thriving wages and excellent workplaces for teaching artists in the Bay Area and beyond. Our curriculum centers women, BIPOC, working class, LGBTQ+, and disabled artists and thinkers. We also provide free, pay-what-you-wish, and affordably priced classes, as well as other types of accessible programming in order to reach as much of our community as possible.
Our dream is to give great jobs to teaching artists and to provide inventive, contemporary arts education to our students.
Our goals for the next year are to fill our adult community classes, run corporate workshops, start selling art kits and merchandise, and begin earning revenue from our blog (through affiliate programs and directing blog site visitors to our products and classes).
We've already begun our programming, and the response has been incredibly positive!
- In September, we held our first corporate event with Stanford: an (online) offsite, called Inks & Drinks, which received rave reviews from participants (photo below)!
- We just ran our first adult community class - a free and donation based class on political printmaking, generously taught by artist and educator Kate Laster. Donations raised will go to G.L.I.T.S (Gays and Lesbians Living in a Transgender Society)
There is a growing need for art in an unpredictable world. People are looking to add meaning to their lives, learn new skills, and work with their hands. With over two decades of combined experience in education, art, and running small businesses, Art School is eager to step up to the challenge.
Here's our plan to bring amazing arts education to a wide range of clients while providing excellent jobs for teaching artists:
- We will go to people's workplaces to teach our corporate classes in flex spaces, rather than asking our students to travel to us after a long day. This will make us more accessible, as well as reduce our overhead by allowing us to avoid large leases on real estate. Less overhead means more funds for teacher salaries, professional development, and for giving back to our community!
- We will continue our online classes even in a post-Covid world. This will allow us to have a wider reach, and accommodate both students and teachers for whom travel is an obstacle
- We'd like to be the go-to company in the Bay to be a hub for youth private art lesson tutoring. There is a high demand for this, yet there are few business that coordinate youth private art tutoring in the Bay as a major part of their programming. We're ready to step in!
- We will diversify our revenue streams by with our blog, our art kits, and through other passive income (YouTube art tutorials, pre-packaged online teaching bundles, etc) in order to guarantee good wages for our teaching artists and secure our own financial sustainability
- We plan to give back to our community through free and accessible education, scholarships, and other programming that supports artists of all backgrounds and demographics
We're ready to go! We have the experience, the vision, the passion, and a stellar network of teaching artists and business advisors.
We also want to do this right. The money we raise from this campaign will help us get off the ground more quickly by covering some of Art School's start-up costs. These include:
- Marketing costs, such as ads on Google, social media, business cards, and brochures
- Funding our Art School store
- Professional HR consulting
- Business registration fees
- Legal fees for our paperwork
We're so excited to provide a 21st century model of arts education that supports our invaluable community of teaching artists and art students, in the Bay and beyond.
We can't thank you enough for your support. We hope you'll join us!
ABOUT US
Ileana Tejada holds an MFA from San Francisco Art Institute as well as BA in Fine Art and a BS in Kinesiology with an emphasis in pedagogy from Cal Poly Pomona.
Ileana managed the Public Education department at San Francisco Art Institute, where she also taught classes in drawing and painting. In addition, she holds a California State Teaching Credential and is the recipient of the Partners in Education Teaching Fellowship Award from Cal Poly Pomona.
She is the recipient of the Murphy Cadogan Contemporary Art Award in 2014, the Amir Esfahani Graduate Studio Fellowship Award in 2015, and is featured in New American Paintings MFA Now Issue #126 in 2016. Her work centers around the exploration of the masculine female body, gender conformity, and the normative rules of power.
Katherine Vetne has taught in youth and adult Public Education programs at San Francisco Art Institute and Root Division. She worked in administrative capacities at non-profits and arts institutions for several years, often with a focus on improving workplace procedures and outreach. Her still life-based arts practice merges themes of high craft, art history, consumerism, and gender, and she is represented by Catharine Clark Gallery. She is the recipient of SFAI’s Graduate Fellowship in Painting, the Allan B. Stone Award, and an Individual Artist Commission grant from the San Francisco Arts Commission. Katherine has exhibited her work in Los Angeles, San Francisco, and Boston. In June 2018, her work was featured in Heavy Metal – Women to Watch 2018 at the National Museum of Women in the Arts in Washington, D.C. Vetne's debut solo exhibition at Catharine Clark Gallery opened in September 2019, opening the gallery’s fall season of programming. Her work will be featured in Crafting America, a craft survey exhibition opening at the Crystal Bridges Museum, in February of 2021.
Organizer
Katherine Vetne and Ileana Tejada
Organizer
San Francisco, CA