
Greenwashed & Confused: TV Series Pilot Episode About Waste
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Help Bring "Greenwashed & Confused" to Life - a TV series that reveals the truth about our waste
I’m Dr. Marissa Jablonski.
Ever since I was a kid, I’ve really cared about the planet—big bodies of water, clean air, how things grow in soil—and I’ve thought a lot about where things go when we throw them away or put them in the recycle bin.
My love for the planet led me to pursue a career in environmental science and earn a PhD in Water and Wastewater Engineering—and I’ve worked with communities and organizations across 45 countries to create and implement smart, local solutions to global environmental waste problems.
One thing that’s clear to me: we are all connected through air, water, and soil—and people need to work with the planet and each other. Right now, solutions are out there, but they’re hidden in the noise of information.
Getting serious about our waste is important because there is no “away”—we all live downstream from others. On Greenwashed & Confused, we’re going behind the scenes of waste systems in different cities around the world. We’ll show what’s working, what’s not, and who to work with to make change.
Here’s where you come in: I’ve been invited by a major distributor to produce a Greenwashed & Confused pilot episode. With your help, we can bring this show to life and change the conversation around waste—once and for all.
"Greenwashed & Confused" isn't just another environmental documentary. It's an engaging, accessible series that combines science, human stories, and a touch of humor to make complex information clear and relatable. Think Anthony Bourdain meets Bill Nye—with trash as the focus.
Let’s get to it and clean up the confusion. Why? Because we’re in this together.
Why This Show Matters Now:
Recycling isn't just about bins and bottles—it's about equity, climate, and building systems that actually work. With climate change accelerating and waste systems failing globally, we need informed citizens who can take meaningful action and demand better from corporations and governments.
This show will:
- Expose greenwashing and help viewers identify truly sustainable practices
- Empower everyday action by showing what actually makes a difference
- Highlight solutions that are working in communities around the world
- Connect global issues to local actions people can take immediately
How Your Donation Will Be Used
Your contribution will directly fund:
- Production costs for the Chicago pilot episode
- Equipment and technology for filming and post-production
- Travel and location expenses for behind-the-scenes access
- Expert crew including cinematographers, sound engineers, and editors
- Research and fact-checking to ensure accuracy
- Marketing and distribution to reach the widest possible audience
Total Goal: $30,000
The Impact We're Creating Together
With your support, "Greenwashed & Confused" will:
- Reach millions of viewers through major distribution channels
- Change behavior by providing clear, actionable information
- Influence policy by exposing gaps in current waste systems
- Connect communities working on solutions worldwide
- Reduce greenwashing by educating consumers about what really works
Timeline [dates contingent upon funding]
- COMPLETE: Pre-production, location scouting, crew assembly
- COMPLETE: Principal filming in Chicago
- Continued filming in Chicago
- Post-production, editing, sound design
- Delivery to distributor and premiere preparation
- Public release and impact campaign launch
Why Support Us Now
Every day that passes without clear information about waste systems is another day of well-intentioned but ineffective action. Your support today helps us create a resource that will educate and empower people for years to come.
We're not just making a TV show—we're building a movement of informed citizens who can drive real change in their communities and beyond.
Join the Movement
Help us cut through the confusion and show the world what's really happening to our waste. Together, we can create a better future for our planet.
Because we're all in this together.
Ready to help bring "Greenwashed & Confused" to life? Your contribution, no matter the size, brings us one step closer to changing the conversation around waste—once and for all.
Let's get to it and clean up the confusion.
Share This Campaign
Help us reach our goal by sharing this campaign with friends, family, and colleagues who care about the environment. The more people who know about this project, the bigger impact we can make together.
Per GoFundMe rules: no raffles, sweepstakes, giveaways, or promotions are offered in exchange for any donations made to your GoFundMe.
Thanks so much for your support!
Organizer
Marissa Jablonski
Organizer
Milwaukee, WI