Smashing Expectations. Ashton’s Bold Brew Journey.

Sometimes the most powerful voices come from the least expected places.

Ashton Hayes, known lovingly as “Smash” to those closest to him, isn’t just a sports fanatic, a music lover, a graduate, and a backyard orchardist. He’s also a dreamer, a doer, and now, the founder of one of Australia’s boldest new beverage brands: Get Smashed.

He also lives with Atypical Rett Syndrome, a rare and severe neurological condition that affects every part of daily life. Ashton can’t speak, and movement is a constant challenge. The world isn’t built for people like him. And yet, he builds anyway.

This fundraiser isn’t about disability. It’s about possibility.

It’s about showing what leadership, creativity, and vision look like when we stop underestimating people who communicate differently, move differently, or live differently.

It’s about Ashton.

Get Smashed was born not out of convenience but out of courage. It started with a spark, a cheeky name that echoed his nickname and his punchy spirit, and quickly grew into a movement. A statement. A call to rethink who gets to lead, who gets to launch something bold, and who gets to be taken seriously in business.

Through every challenge, Ashton has led with humour, with fire, and with vision. This brand reflects him completely: fierce, fun, a little rebellious, and full of life.

And behind the sparkle is a family doing everything they can to lift one young man’s dream into reality. Rett Syndrome is relentless. It demands time, resources, and constant care. The day to day can be overwhelming, and yet Ashton shows up with energy that electrifies every room he enters.

This is his chance to show the world what inclusion really looks like, not in theory but in action. A business owned and inspired by someone with complex needs. A brand that represents freedom, joy, and self-expression for everyone.

We’re raising funds to help bring Get Smashed to life: to design packaging and merchandise that pops with Ashton’s spirit, this is a platform where his voice can lead, not as a token but as a founder.

Every donation is more than a contribution. It’s a vote of confidence in Ashton, in what’s possible, and in the kind of world we want to build together.

So if you’ve ever believed in a big dream,

If you’ve ever wanted to smash a few expectations,

If you believe that leadership doesn’t always sound like a speech or look like a suit,

Then come be part of this.

Get Smashed is more than a drink. It’s a story. A vision. A challenge to the norm.

And Ashton? He’s ready to lead it.

Disclaimer: Get Smashed Beverages is a for-profit startup with a purpose: building an inclusive brand led by Ashton. All donations will be used for merchandise development, label design, and related business expenses. Donations are to support Ashton’s vision—they are not tax-deductible or tied to ownership.