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So over the last 4 years I've lived in four major US cities- Boston, Washington, D.C., Chicago, & New York.
Although each metropolis presented an alluring range of events such as arts festivals, wine tastings, and open mics, I repeatedly ran into the same problem... I found myself rarely informed in regards to upcoming Christian Focused Events.
As I moved from city to city, I would of course connect with a local church, but outside of their weekly events and the periodic radio promoted "Gospel Fests", I could never find out what was happening!
-Were any guest preachers like TD Jakes in town?
-Was Kirk Franklin putting on a concert with a local group opening up?
-Was there a saved & single mixer happening at a lounge downtown?
-Any men's group meeting up to watch the game Sunday?
WAIT! What if I wanted to set one of these events up myself? How could I put it together and get the word out quickly to the city's Christian market while avoiding the red tape prominent at most churches or bypass the pricey tag to get an ad on radio?
I would start EventGospel.com that's how....
What is Event Gospel?
Event Gospel will exist as an events website that fulfills the event goers need to be informed of upcoming "Christian- friendly" events as well as event promoters' need to cost effectively promote to a targeted market.
Although the site will include appealing features such as daily inspirational messages/ devotionals, ministry employment posts, and album reviews, the main draw will be a listing of upcoming events categorized by day, market, and event type (i.e. concert, guest preacher, bible study, meetups, youth, etc.)
How Will it Work?
The Idea is Simple. Promoters will submit events to the site and Event Goers will visit the site to learn of happenings. Event Attendees will be able to share events on their social media pages, RSVP for events, and even rate events post attendance. Note that the The Social Media sharing feature will help promote virality and the rating system will help event goers trust promoters.
How Will the Site be Monetized?
The Christian Entertainment Industry generated an estimated $5 Billion in 2013. Moreover, most lifestyle analysts will agree that the Christian consumer/ household is largely more brand loyal than other demographics. With that said, marketers often spend top dollar to target this consumer. Accordingly EG's main source of revenue will be from banner advertisements, market specific email blasts, and "event of the day" highlights. Conceivable future streams of revenue would come from EventGospel's own events, specialized event's pages including online ticket sales, as well as secondary promotional services such as marketing consulting, flyer design, street team promo etc.
What is The Roll-Out Plan?
Initially our team will need to populate the website content with an estimated 2 months worth of events. Initial rollout cities will be Boston, Washington DC, Atlanta, & NYC. Once traction has been made additional cities will include top Christian Markets- Nashville, Los Angeles, Houston, & Chicago. The marketing plan includes promotions at prominent events with branded promo items, targeting the 10 largest ministries in each market, and a user generated social media contest.
How Much Will it Cost?
$4,580
$3,150- Dynamic Website
(inc. Event Submissions & Social Media Sharing)
$1,430- Marketing Expenses
(inc. Promo Items, Design Work, & Mailings)
That's the barebones plan! Thanks for taking time to consider making an investment in this vision and my personal promise to start living COMPLETELY in my passions now that I'm turning 30! As for party details for the big 3-0... That's on the backburner. I'll make sure to through it when we unveil the site and hopefully you will be my guest of honor!
Feel free to reach out if you have any further questions! Thanks again!
Although each metropolis presented an alluring range of events such as arts festivals, wine tastings, and open mics, I repeatedly ran into the same problem... I found myself rarely informed in regards to upcoming Christian Focused Events.
As I moved from city to city, I would of course connect with a local church, but outside of their weekly events and the periodic radio promoted "Gospel Fests", I could never find out what was happening!
-Were any guest preachers like TD Jakes in town?
-Was Kirk Franklin putting on a concert with a local group opening up?
-Was there a saved & single mixer happening at a lounge downtown?
-Any men's group meeting up to watch the game Sunday?
WAIT! What if I wanted to set one of these events up myself? How could I put it together and get the word out quickly to the city's Christian market while avoiding the red tape prominent at most churches or bypass the pricey tag to get an ad on radio?
I would start EventGospel.com that's how....
What is Event Gospel?
Event Gospel will exist as an events website that fulfills the event goers need to be informed of upcoming "Christian- friendly" events as well as event promoters' need to cost effectively promote to a targeted market.
Although the site will include appealing features such as daily inspirational messages/ devotionals, ministry employment posts, and album reviews, the main draw will be a listing of upcoming events categorized by day, market, and event type (i.e. concert, guest preacher, bible study, meetups, youth, etc.)
How Will it Work?
The Idea is Simple. Promoters will submit events to the site and Event Goers will visit the site to learn of happenings. Event Attendees will be able to share events on their social media pages, RSVP for events, and even rate events post attendance. Note that the The Social Media sharing feature will help promote virality and the rating system will help event goers trust promoters.
How Will the Site be Monetized?
The Christian Entertainment Industry generated an estimated $5 Billion in 2013. Moreover, most lifestyle analysts will agree that the Christian consumer/ household is largely more brand loyal than other demographics. With that said, marketers often spend top dollar to target this consumer. Accordingly EG's main source of revenue will be from banner advertisements, market specific email blasts, and "event of the day" highlights. Conceivable future streams of revenue would come from EventGospel's own events, specialized event's pages including online ticket sales, as well as secondary promotional services such as marketing consulting, flyer design, street team promo etc.
What is The Roll-Out Plan?
Initially our team will need to populate the website content with an estimated 2 months worth of events. Initial rollout cities will be Boston, Washington DC, Atlanta, & NYC. Once traction has been made additional cities will include top Christian Markets- Nashville, Los Angeles, Houston, & Chicago. The marketing plan includes promotions at prominent events with branded promo items, targeting the 10 largest ministries in each market, and a user generated social media contest.
How Much Will it Cost?
$4,580
$3,150- Dynamic Website
(inc. Event Submissions & Social Media Sharing)
$1,430- Marketing Expenses
(inc. Promo Items, Design Work, & Mailings)
That's the barebones plan! Thanks for taking time to consider making an investment in this vision and my personal promise to start living COMPLETELY in my passions now that I'm turning 30! As for party details for the big 3-0... That's on the backburner. I'll make sure to through it when we unveil the site and hopefully you will be my guest of honor!
Feel free to reach out if you have any further questions! Thanks again!