Choice FM Blue Plaque

Choice FM Blue Plaque Campaign 2021:  31st Anniversary Online Broadcast

We would like to thank everyone who has supported our campaign so far, we really appreciated it! Although the Choice FM Blue Plaque Group postponed its unveiling event due to  lockdown restrictions we have decided to do a special online broadcast for our supporters. Wednesday 31st March 2021 will be the station's 31st Anniversary since launching and we are delighted that DJs Martin Jay, George Kay and Daddy Ernie will be doing a special Choice FM Birthday Broadcast from 12pm-2pm on our Youtube channel.  We hope all the Choice FM family and the community can join us for a trip down memory!

In the meantime we will continue to raise as much money as possible for the African Caribbean Leukemia Trust, so please continue to support the campaign. We should have an important update on the progress of the campaign very soon. Keep checking this page and follow us on social media for updates on the unveiling and other news. 

We really appreciate your support!


Photo credit: @PALAssociates 

Support the Choice FM Blue Plaque and The African Caribbean Leukaemia Trust campaign!

Do you remember Choice FM radio? 

 We are a group of former staff members and fans of Choice FM (96.9FM) who are trying to raise money for a blue plaque to celebrate its 30th Year Anniversary and for the African Caribbean Leukaemia Trust. The ACLT is an amazing charity that Choice FM worked closely with during their broadcasting years, to help provide hope for patients living with blood cancer and other illnesses.  

We aim to unveil a blue heritage plaque in honour of Choice FM, the first and only black radio station with a London wide commercial licence - Date TBC

The background

On March 31st 1990, a group of pioneering entrepreneurs and DJs delivered the first historic broadcast on the famous 96.9FM frequency. This year marks the 30th year anniversary and to commemorate its history a blue plaque unveiling organised by the  Nubian Jak Community Trust in Brixton, South London. 

During its 23 year tenure, the station helped to champion black music of all genres and break acts from around the world. The station also covered stimulating debates on current affairs issues that were not covered by other mainstream stations. In 2004, the station was bought by the Capital Radio broadcasting group (Global) and on the 7th October 2013 it was rebranded as Capital Xtra. 

There are 25 blue plaques in Lambeth, celebrating the lives of notable men and women who had a connection with a building in the area. Some of those names include the artists' Vincent Van Gough and Charlie Chaplin. We want Choice FM to be added to this list, giving the station a permanent place in British history. The plaque will ensure that the station will always be remembered.

Support The African Caribbean Leukaemia Trust

The donation page was set up to give people the opportunity to support the campaign for the plaque and raise awareness of the history. We also want to raise money for the African Caribbean Leukaemia Trust so they can continue to do amazing work for those who need their support. 

Although we have hit our targeted £5,000, some of which will go towards covering the manufacturing, installation of the blue plaque, a reception event and funds for the African Caribbean Leukaemia Trust,  we would like to continue to push towards raising further funds so we can raise as much as possible for the African Caribbean Leukaemia Trust, knowing the amazing work they do and how much they need the support of the community to further extend their help to as many people as possible.

Please share with your networks and support this campaign! 

Thank you for all your support! 

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Ernie Harriott

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