Help me send form fitting swimwear to trans girls

There are estimated to be over 400,000 trans girls across North America and far more worldwide. Many of them no longer feel comfortable participating in activities they used to love, like swimming, gymnastics and dance.

With this in mind, I started a company called RUBIES to create form-fitting clothing for trans girls like my daughter Ruby.

I am re-starting a campaign I started in 2020 called Every Girl Deserves To Shine. My goal is to send another 1000 pairs of swimwear to families in need.

Each pair of swimwear sent can literally change the lives of these amazing kids. So let’s get these girls moving again.

Thanks for being an awesome human being!

Jamie, RUBIES Founder
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Jamie Alexander 
York, ON