Franchisees... Investors... Employees... Concerned citizens... Let's get the incredible inside story of Dickey's Barbecue Pit told... what do you say? Dickey's Barbecue Pit is the most dramatic example of predatory franchising since Quiznos... & other than the reporting on UnhappyFranchisee.Com, there's been little to no media coverage whatsoever.
UnhappyFranchisee.Com publisher Sean Kelly began responding to franchise owner complaints and posting warnings about Dickey's franchise practices in January, 2014. He has interviewed dozens of franchise owners & published 50+ posts. Your contribution will enable him to pull together and update his extensive research and tell the franchisee's stories the Dickey family and DBRI has kept suppressed... until now.
Dickey's Barbecue Pit is the expertly hyped & ruthlessly managed franchise chain that continues to provide the Dallas-based Dickey's family millions in yearly revenue and lavish perks while franchise owners across the country succumb to bankruptcy, home foreclosures, and sustained attacks by the army of Dickey's attorneys and law firms that maintain silence and submission with an iron legal fist.
In the years, or even months, to come the Dickey's chain will be recognized as the cautionary tale that Quiznos and Curves provided in previous decades. We seek to expose the truth before the likely collapse - and keep as many as possible from getting burned.
Burnt Ends - Dickey's Barbecue Franchise Exposed will share the truth and serve as a clearinghouse for documents, factual information and statistics, the stories of franchise owner and former corporate employees, and both private and public information about the expertly and deceptively hyped Dickey's Barbecue Pit franchise opportunity.
Burnt Ends - Dickey's Barbecue Exposed will benefit Dickey's franchise owners, former franchise owners, and their attorneys by providing a website that includes a single, easy to access repository for information & documents related to the DBRI's history of deceptive and exploitive franchise practices. It will serve as both a reference library and news site for efforts by DBRI to churn and silence franchise owners from revealing the truth.
Burnt Ends - Dickey's Barbecue Exposed will ensure that the true story of Dickey's Barbecue Pit store closures is told accurately and honestly. It will provide press releases and source documents to educate the press about the truth, including the heart-wrenching stories of some of the individuals and families devastated by the Dickey's family's lust for millions of dollars and absolute control.
Burnt Ends - Dickey's Barbecue Exposed will enable prospective franchise owners, investors, lenders and private equity investors make more informed decisions and perform thorough due diligence by seeing past the propaganda and hype that has deceived so many for so many years.
As your contributions build, we will be able to advance toward our ultimate goal of producing a complete Burnt Ends - Dickey's Barbecue Exposed informative campaign that includes a video series, a full length non-fiction book, a free summary overview briefing report, and a news and information resource at BurntEnds.Org.
$1500 Threshhold - The Overview At $1500, we will be able to provide build out the basic informational library at BurntEnds.Org (domain is already registered), including a downloadable 30-50 page excerpt of the forthcoming "Burnt Ends - Dickey's Barbecue Exposed" e-book that will serve as an informative overview of the history & major issues.
$3500 Threshhold - Outreach At $3000, we anticipate being able to communicate the truth about the real-life, real-time house of cards that is Dickey's Barbecue Pit franchise. We will post a series of short videos that educates the true history of the Dickey's Barbecue Pit chain, the reasons that this promising concept produced a high level of franchise failures, and the efforts by parent DBRI to hide failures and "churn" failed franchise locations through multiple owners. We intend to expand both the amount of informational content on BurntEnds.Org, and release an expanded excerpt of the forthcoming "Burnt Ends - Dickey's Barbecue Exposed."
Additionally, we will reach out to the business, franchise & restaurant industry, and consumer media to share the facts about the dubious rise and impending crash of the tragic Dickey's Barbecue Pit franchise chain.
$5000 and Beyond Threshold - Dickey's Exposed & Analyzed At $5,000 we anticipate completion of the full-length, non-fiction book "Burnt Ends - Dickey's Barbecue Exposed" which we will market to mainstream and niche non-fiction book publishers. If we fail to receive an offer from a mainstream publisher, we will self-publish and promote through Amazon and other networks.
All contributors and supporters of $25 or more will receive a free copy of "Burnt Ends - Dickey's Barbecue Exposed" and acknowledgement of their contribution.
Additional funds generated beyond $5,000 will be used to advertise and promote the book, the video series and the informational website at BurntEnds.Org.