Pretty In Pink Foundation

We Have Accepted the Challenge.Miss Rodeo North Carolina, Nicole Moody; Miss Rodeo Illinois, Emily Westfall; Miss Rodeo Idaho, Hunter Rae Rackham; Miss Rodeo Wisconsin, Katelin Bradley; Miss Rodeo Nevada, Kaity McBride; Miss Rodeo Arkansas, Libby Looney; Miss Rodeo Arizona, Jessi Muha; Miss Rodeo Florida, Kari Sheffield; North Carolina High School Rodeo, Hannah Mumford; Miss Rodeo North Carolina 2018 contestant, Sabrina Smith; Miss Beef Empire Days Princess, Eva Gaschler; Miss Central Plains Rodeo Association, Brooke Wallace; Miss Rodeo North Dakota, Cassidy Rasmusson; Klickitat County Fair & Rodeo Queen, Lene Riggers






"Recently while in Greeley, Colorado discussing my horsemanship preparation for the Miss Rodeo America 2018 Pageant, board member Mr. Mark Reinert challenged me to ride fifty different horses during the month of October.  Of course I said DEAL!  But inside I was thinking, “I don’t even know fifty horses capable of completing a horsemanship pattern.”  This conversation has been with me for the past two months as I contemplate if I am capable of completing the task.  That is until last week when I watched a documentary on the victims of breast cancer and the challenges they face, not because of a bet, but because it is their only choice." -Nicole Moody

Phil McAdams (President of Wrangler Jeanwear) said, “Breast cancer touches everyone.”  However, unlike everyone, we have the unique opportunity to spend the entire month of October sharing Tough Enough to Wear Pink with people from not only North Carolina, but across the country in hope of contributing to their mission of recognizing the courageous women and men who face the disease and the family and friends who experience it with them.

We have partnered with Tough Enough to Wear Pink and the Pretty in Pink Foundation to  ride fifty different horsemanship mounts during the month of October in honor of breast cancer victims.  All of course, while wearing Wrangler Tough Enough to Wear Pink apparel. We will dedicate each ride to a different victim of the disease, and for each ride publish a social media post thanking the horse sponsor of the day and a short caption about the victim or survivor we are honoring per ride.  Many of these victims or families of late victims may not have any involvement with professional rodeo, but through our October challenge, we hope they will see that our rodeo community cares about them and it will build a connection that will lead to new PRCA lifelong fans.

Much like rodeo, this event will only be successful with community involvement. Here rises the question, how can you help?  If you are an equestrian or know someone who is, we are each looking for 50 different horses to ride! The horse should at least be capable of completing a simplified version of the pattern below. If you are not an equestrian, but would like us to dedicate a ride to someone who has been affected by breast cancer, please send us their information to the email listed below or through messenger on the 50 Pink Horses October Challenge Facebook page. If neither of these apply to you, but you’d still love to get involved, Tough Enough To Wear Pink apparel and merchandise is for sale on the 50 Pink Horses October Challenge Facebook page as well as a direct link to the 50 Pink Horses October Challenge Go Fund Me page for monetary donations. All money raised will go to the Pretty in Pink Foundation to assist those affected by breast cancer.

More than anything, we ask that you help us share our mission for the month of October! Share this letter with those you think will join our team. Share the 50 Pink Horses October Challenge Facebook page and Go Fund Me page. Lastly, share it in conversation.  If you have any questions, would like to donate a ride or the story of a loved one who has fought breast cancer, please contact us through the 50 Pink Horses October Challenge Facebook page.  

With much love and appreciation, thank you for your donation!