Hollywood Riviera Marker Project

$3,630 of $12,000 goal

Raised by 25 people in 27 months

NOTHING identifies our beautiful historic Hollywood Riviera neighborhood! Let's show our area pride with a marker that identifies our neighborhood with it's name plus a little interesting history on the back.
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Announcing our Ribbon Cutting Event -
Sunday, October 28, 2018, 2 pm

Dedicating our Hollywood Riviera Historical Marker
at the corner of Via Monte d'Oro and Palos Verdes Blvd.

This marks the 90th Birthday of the Hollywood Riviera - time to get named!!!

Project & Event hosted by: Friends of the Hollywood Riviera

Info: Call Karen Lent, 310.375.6539 or email klent1472@earthlink.net
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Call Us by our Name!
NOT ONE BUT TWO! - The Friends of the Hollywood Riviera, have worked for more than five years with the City of Torrance to recognize the historic neighborhood of Hollywood Riviera with signage. Our marker project has seen final approval from the Torrance City Planning and Torrance City Council. Because of liability concerns, etc., the project has gone through design changes over the years—now resolved —and should be completed this Spring. Quite fitting that our Hollywood Riviera community established in 1928 by developer Clifford Reid, will celebrate its 90th birthday with identifying gateways! Please consider donating through our GoFundMe page! (see info following)
Vintage stone marker at the corner of Pacific Coast Hiway & Palos Verdes Blvd. to be renamed “HOLLYWOOD RIVIERA.” The Friends are currently working on bronze lettering to replace the “City of Torrance” ones.
Vintage stone marker at the corner of Pacific Coast Hiway & Palos Verdes Blvd. to be renamed “HOLLYWOOD RIVIERA.” The Friends are currently working on bronze lettering to replace the “City of Torrance” ones. (see picture)
New historical marker at the corner of Palos Verdes Blvd. and Via Monte d’Oro to mark the entrance to the original Hollywood Riviera with signage and a detailed history of our neighborhood imprinted on a vintage tile design.
The Friends of the Hollywood Riviera members are very thankful to all our donors to date! And while the costs for our two projects are basically modestly priced (under $20,000 total), due to liability concerns, and the nature of the project, we were required by the City of Torrance to pay for two engineering fees, totaling almost $8,000. While we are full -steam- ahead and committed to going forward a.s.a.p. , we are short a few thousand dollars of our budget needs.
We would be most grateful if you would like to contribute to our neighborhood cause. Thank you!
Please contribute via our “GO FUND ME” page or send checks to Dina Wiley, Friends Treasurer, 202 Via la Soledad, Redondo Beach 90277.
For further information, please contact Karen Lent at 310.375.6539, or klent1472@earthlink.net.
NOTE: While the Friends of the Hollywood Riviera is a legal DBA, it does not have charitable 501 3 © status.

Thank you!

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Marker Update: 5/17 Good News! Regarding a hiatus on the Hollywood Riviera marker due to City requirements for a "break away" design, we have reached an alternative scenario that we are very excited about and can't wait to share! In the meantime we are putting a new budget and details together for the next steps. . We have a "hand shake" go ahead at this point but will need further City approvals before finalization. Will keep you posted. Fingers and toes crossed!! Thanks Everyone!
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Dear Hollywood Riviera marker donor,
Many thanks again for your support of our future community marker. We want to give you an update. Although we have City approval for the project, the City has added a couple of untimely requirements that we have been working through. Mainly, the City is worried about liability. Our original marker design called for pouring one solid piece of concrete. The City has asked us to amend this design for safety reasons. They want the marker to be either redesigned in two pieces (so that it could easily break away if hit by a car) or to be constructed of a less dense material. We are seeking new bids for these requirements and hope to be able to go forward as soon as possible.
We are optimistic that our Hollywood Riviera marker will be installed the first part of 2017. We will let you know as the project proceeds. We look forward to you joining us at our celebratory ribbon cutting and party!. We will keep you informed.
Much appreciation again for your support. Happy Holidays to all!
Friends of the Hollywood Riviera
Hollywood Riviera Marker Project Committee
Debbie Bramhall, Suzy Broeg, Edie Dees, Debbie Duncan, Janet Hart, Karen Lent, Dina Wiley
p.s. We are close but not quite there yet as far as budget $ goes. If you know of other possible donors, please advise. Thanks!
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$3,630 of $12,000 goal

Raised by 25 people in 27 months
Created July 7, 2016
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Stephen Bosma
3 days ago

Can’t wait to see the new signs. We will see you the 28th.

Melinda Stogsdill
3 months ago

Thanks for spearheading this. We look forward to sharing the dedication with you.

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