Donate to help SoftGeneral families and children

Anna Nazarenko is the courageous and whole-hearted CEO of her Ukrainian based tech company, Soft General. I met Anna after seeking an opportunity to provide direct, specific and tangible support to people living through the war in Ukraine. Anna has created a culture of love and authenticity in her company, but now her team is in desperate need of our support.

Soft General represents 60 people, including employees, their spouses and children. While some of them have been able to relocate to safer surrounding countries in Europe, many of them are still in Ukraine. Their employees and families are sleeping in bomb shelters, dependent on volunteers to deliver food and medicine. Anna has been using her limited company resources to support her employees with supplies, food and shelter, even though the company's revenue has been dramatically hit due to the war.

Our company, Authenticx, a tech company in Indianapolis, IN, has "adopted" Soft General as our sister company. Our support includes emotional support, financial support, and employment opportunities for Soft General employees to work on Authenticx projects. The money we raise will go directly to the Soft General employee support account that has been established specifically to provide food, shelter, medicine for Soft General employees and their families.