SERniña Girl Empowerment Program

$10,010 of $15,000 goal

Raised by 77 people in 44 months
The Issue
Whether we are aware of it or not, we live in a world that still values, trusts and empowers males over females. Every day we perpetuate messages of female inferiority that impact a girl’s sense of value and her ability to thrive.

Though this is a universal issue, it is especially problematic in countries such as Guatemala. Not only are young girls of Guatemala confronted with many of the same obstacles that girls from the developed world face, but they are also often facing additional harsh challenges everyday:

POVERTY: In Guatemala, 53.7% of the population lives in poverty.

LACK OF JOB OPPURTUNITIES: Only 49% of women in Guatemala are employed compared to 86% of men.

GENDER-BASED VIOLENCE: Gender-based violence is at epidemic levels in Guatemala and the country ranks 3rd in the killings of women worldwide. 

GENDER INEQUALITY: Guatemala ranks 112th out of 135 countries in gender equality, making it the most gender unequal country in Latin America.

REPRODUCTION RATES: 22% of girls in Guatemala give birth before their 18th birthday

 Our Story

My name is Danielle and I am the Project Director of SERniña.  SERnina is the Latin American branch of it's parent program :  REALgirl.  

I have been living in Guatemala for 3 years and have been deeply impacted by the inequality that exists among gender. However, I have also been inspired by the resilience and strength present in the young girls of Guatemala. It is my passion and personal mission to work with these young girls to guide them to reach their full potential and unleash the strength that already exists within them. Therefore, in November 2014 I reached out to Anea Bogue to implement the REALgirl program in Guatemala.

Anea Bogue is the founder and creator of our parent program : REALgirl. A highly sought-after contributor to various media outlets, Anea is an acclaimed expert on issues of self-esteem with girls and women and is absolutely passionate about their empowerment. She brings over 20 years of experience to her work as an educator (middle and high school teacher for 10 years), certified life coach, consultant, author and speaker. 

What we do
SERniña is a completely customized version of the ground-breaking REALgirl program created by Anea Bogue. We offer workshops to Guatemalan educational organizations to guide girls to develop the tools they need to successfully navigate the challenges before them. Topics include: Critical Thinking & Finding Your Voice, Goal Setting, Discovering Your Real Self, Menstrual & Reproductive Education, Creating Healthy Relationships, and Human Rights Education.

 We envision a world where all girls, no matter their race, socioeconomic background, culture or nationality, are empowered members of society and able to choose their own future.

 Why we are requesting funding
All money raised will be used to cover costs related directly to the start-up of SERniña as well as pay for all materials needed to run 10 SERniña Empowerment Workshops reaching a total of 140 girls.

Right now SERniña is at a crucial point in its start-up phase. To have a successful launch of our programs it is essential that we receive sufficient funding, without this funding we will be unable to offer the quantity of SERniña Empowerment Workshops we plan to run in 2015, nor continue to grow into 2016.

 How far your donation will go
In Guatemala a little bit, goes a long way! We have an ambitious fundraising goal but we know we can do it with you help. Any amount of donation is greatly accepted. Even with a donation of 10$, less than the cost of a movie ticket, you can create lasting change in the life of a young girl.

By donating $35, you give the gift of a SERniña Empowerment Pack to a young girl in Guatemala so she can fully participate in one of our workshops. This pack includes a T-shirt, personal journal, workbook, daily nutritious snack and writing materials. 

By donating $200, you make it possible for us to buy our SERniña Resource Trunk so our instructors may have all materials they need on-site. A trunk includes materials such as paper, pens, scissors, glue, paint & brushes and art supplies.

How to stay involved
In addition to making a donation, we would greatly appreciate you sharing this GoFundMe page with your colleagues, friends and families via Facebook, Twitter, and Email… or whatever method you prefer!

To learn more about SERniña please visit our website  and stay connected with what we are up to via our Facebook Page  or Twitter .

Thank You!
Every donation is truly appreciated. Thank you for contributing to creating lasting change in Guatemala!

By creating stronger girls, we create stronger families, stronger communities, and a stronger world.
+ Read More
Looking back on 2015:
2015 is wrapping up and so is our first year as SERniña. To say it has been a big year for us is a massive understatement. We saw many great successes with our organization and all the girl participants, and we also met new challenges and faced new obstacles allowing us to learn and grow as a new organization.

Thanks to your donations, we were able to run 6 SERniña (by REALgirl) Empowerment Workshops reaching 121 girls in total.

In the small Indigenous Mayan Community of El Hato, 80 girls from grades 3-6 including 4 sisters from an after-school support program, bi-weekly workshops for 3 months from August-October. In a nearby town, 13 girls from San Gaspar Vivar also formed a girl group to attend our 3-month program.

In November, we launched our Summer School Program. During this time, we met with 28 girls everyday morning for 1 month at Niños de Guatemala.

Regardless of the structure, all groups participated in 36 hours of intensive empowerment workshops through the teaching of the following themes: Critical Thinking & Using My Voice, Discovering My REAL Self, Understanding & Protecting My Rights, Goal Setting & Creating My Own Path, My Magical Female Body, Creating a Media Filter, Analyzing Gender Roles, Creating Healthy Relationships, and Finding My Inner Warrior.

All in all, we can proudly say our workshops were a great success! Each workshop allowed the girls to become more comfortable with sharing their ideas and using their voice, to develop confidence in who they are, and grow as strong and independent women. We hope all our participants use the skills and knowledge they gained during our workshops and apply them to their lives so they can become captains of their own ships and create their own paths in life.

(Through extensive survey research we will be providing more detailed data on the change created through our program. We are currently analyzing all participant and admin surveys and will provide this quantifiable data early in 2016. So stay tuned!)

All of this success and work could never have been possible without each of you! Your donations made SERniña a reality in 2015. From textbooks, to art supplies, to printing costs, every dollar donated made a huge difference to SERniña and contributed to the invaluable impact the workshops had on each girl and the Guatemalan community at-large. From all of us, thank you!

Moving Forward in 2016:
Just as 2015 was a year for introductions and beginnings, 2016 will be a year of expansion and advancement.

We are looking forward to many big steps in both our administrative and educational roles. Here is a sneak peak
- Hiring of 4 new Guatemalan Facilitators to run their own SERniña workshops
- Launch of our year-long curriculum and continued development of our 3-month program reaching over 180 girls
- Anea Bogue (REALgirl creator and founder) to visit Guatemala to train our new facilitators and see our work here so far
- Becoming a registered charity in Canada
- Become a registered organization in Guatemala

How to stay connected:
You are all part of the start of the movement. Stay connected with us through our social media pages by liking our Facebook Page ( and following us on Twitter (

From all of us at SERniña we want to say: MUCHAS GRACIAS and HAPPY HOLIDAYS!
String of Love with TESS
Yoga in El Hato
Human Rights Study
+ Read More

Entering Week 3 our workshops are well underway! Currently we have 82 girls participating in the 9 week SERnina (By REALgirl) Empowerment Workshops created by Anea Bogue.

It is amazing to say we can already see growth in many of the girls as they are learning to "Use Their Voice" and develop the ability to answer the question: Who am I?

We work with 72 girls from grades 3-6 at El Hato Public School with Las Manos de Christine and 10 girls aged 10-14 at TESS Foundation. Though we began with 76 girls, we added an additional 6 girls in week one as they heard about the program and were eager to join. We were very happy to welcome them!

Your generous contributions have gone so far and bought materials such as : workbooks, photocopies, art supplies, game materials, skipping ropes, carpets... to name a few.

Thank you all for your generous support and continued interest as we continue to work towards our $15 000 goal!

Have a great day!
+ Read More
Today is the day! Today we begin our first week of workshops. The last few weeks have been busy with much needed purchases and material prep.

Over the next 9 weeks, we will be running our SERniñna Empowerment Workshops (by REALgirl) with 76 girls.

Thanks to all the generous donations we were able to buy Resource Trunks for our 5 Workshop groups and Action Packs for all 76 girls (see photos). Cannot thank all our donors enough!

This is a HUGE success, but we still have a long way to go! In November, we will be running more programs to for another 90 girls. To provide a well-rounded and engaging curriculum it is important we make buying quality material and always create our signature personalized Action Packs for each girl. To do this and successfully launch in to 2016, it is important we reach our goal of $15, 000.

We would greatly appreciate it, if you took some time today to invite your friends to our Fundraising Page ( via email, twitter or Facebook.

Thank you all so much for all your support thus far! Please like our Facebook Page ( to see all the updates and plenty of photos I will be posting of the workshops you made possible.

Muchas Gracias!
1 Resource Trunk
1 Participant Action Pack
+ Read More
Wow! Only a few days in and we already beat the $2000 mark. I cannot believe it! I am so touched by everyone's generosity and support!

Check out our brand new video which highlights our work in Guatemala and teaches you about SERnina.

If you want to do even more for SERnina please invite others to like our facebook page and share our video (

Thank you all so much!
+ Read More
Read a Previous Update
Be the first to leave a comment on this campaign.

$10,010 of $15,000 goal

Raised by 77 people in 44 months
Created July 1, 2015
Your share could be bringing in donations. Sign in to track your impact.
We will never post without your permission.
In the future, we'll let you know if your sharing brings in any donations.
We weren't able to connect your Facebook account. Please try again later.
Hailey Dube
19 months ago

Happy to help out, thank you for being you SERniña

sandra Mason
26 months ago

Good luck with all your future endeavors Danielle and to the continued success of your programs.

Jonathan McLoughlin
29 months ago

Eh, I think this is about $100 U,S,

Be the first to leave a comment on this campaign.
Use My Email Address
By continuing, you agree with the GoFundMe
terms and privacy policy
There's an issue with this Campaign Organizer's account. Our team has contacted them with the solution! Please ask them to sign in to GoFundMe and check their account. Return to Campaign

Are you ready for the next step?
Even a $5 donation can help!
Donate Now Not now
Connect on Facebook to keep track of how many donations your share brings.
We will never post on Facebook without your permission.