Fresh Life Foundation - Launch

$662 of $25,000 goal

Raised by 7 people in 24 months
The Fresh Life Foundation (FLF) is an emerging non profit organizations preparing to launch exciting work toward uplifting the health, well-being and economic advancement of the West Oakland community. We stand in solidarity and partnership with People's Community Market (PCM), a community-based project bringing a mission driven food market, cafe and social hall in West Oakland. FLF is raising funds to undertake a strategic planning process to develop a vision and plan for our work, as well as for organizational infrastructure and a part-time staff person.

We will develop and operate programs and activities including the following:

• COMMUNITY OUTREACHOutreach to and engage with residents to increase community support of and involvement in the vision and creation of PCM,
• COMMUNITY GUIDANCE - Provide coordination, direction and support to PCM’s Community Advisory Council,
EDUCATIONAL PROGRAMS - Deliver educational programs in the store and the community at large on topics such as food, farming, nutrition and health,
INCENTIVE PROGRAMS - Coordinate promotional and incentive programs for residents to increase their consumption of healthier foods,
TRAINING PROGRAMS - Offer training programs in the store and the community at large on topics such as financial literacy, life skills, and conflict resolution,
HEALTH SERVICES - Organize and offer health services in the store such as health screenings and dietary counseling,
COMMUNITY EVENTS - Organize programs and events in the store that support greater community building and social cohesion among diverse residents,
NEIGHBORHOOD IMPROVEMENT - Develop broader neighborhood improvement projects and public safety programs,
WORKFORCE DEVELOPMENT - Provide outreach, support and training to the economic advancement of PCM’s employees,
COMMUNITY INVESTMENT - Support local residents to make investments in West Oakland, including in PCM.

Help us as we begin to develop our vision, commitment and capacity to serve community. Funds will support the development of a three-year strategic plan. This will include hiring a consultant to facilitate the strategic planning process and co-produce the plan. Funds are also being raised to build basic organizational infrastructure and to hire inaugural staff responsible for implementing our plan and initiating our activities.

Our draft budget for this initial funding is as follows: 
• Strategic Planning Consultant $15,000
• Part-time Coodinator, 10 hrs/week $15,000
• Grant Writing Consultant $10,000
• Insurances and Licenses $3,000
• Administrative & Accounting Systems $2,000
• Communications systems $1,500
• Office Expenses $1,000
• Payroll Expense $600
• Utilities $600
• Miscellaneous $1,300
TOTAL: $50,000

We would like to raise the resources needed by February 1, 2017.

We are excited that community members are ready to invest in Fresh Life Foundation as we inspire a grassroots effort to revitalize West Oakland.
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Our board of directors met for the third time. Primary topics of discussion were forming board committees, recruiting five more people to the board and searching for a consultant to lead us through a strategic planning process. Our target is to have a strategic plan in place by May 1 - roughly when our sister organization, People's Community Market, will break ground to build its food market in West Oakland. The board also agreed that FLF will assume responsibility for managing a native plant demonstration garden adjacent to the food market's parking lot.
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We have reduced our goal for this campaign to $25K as we have received a $25K matching grant that will count toward our $50K goal but is not being made through Go Fund Me.
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$25,000 CHALLENGE MATCH: Fresh Life Foundation been given a commitment from a small family foundation for a $25,000 challenge match to help seed our launch. We will get this seed grant if we can raise an additional $25,000 in donations by Friday, January 13, 2017. This is a great opportunity to double the impact of any donation, whether $10 or $10,000. 
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$662 of $25,000 goal

Raised by 7 people in 24 months
Created December 16, 2016
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23 months ago
Marco Vangelisti
24 months ago

Congratulations on launching Fresh Life Foundation! Another step towards improving the health of West Oakland residents.

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