It's Time

It’s Time.

-- UPDATE --

A few weeks ago we asked you to help us out with a new server and some video gear. You rose magnificently to the challenge, and as a result we've been able to record some pro-indy events and post them on YouTube. You can see them in glorious 4K resolution here .

We also asked you for £2,000 towards printing a small leaflet design we commissioned from renowned designer Colin Dunn. Since then, Colin has come back to us with a stunning 10-panel A5 folded campaign design which we think is just the bee's knees - but the original budget only allows us to print 30,000 of them. That might sound like loads, but by the time you split it across 100 Yes groups, it's only 300 each.

We'd like to at least triple that quantity. The multi-panel design covers a whole range of topics designed to convince wavering No voters to back independence by assuaging their concerns over some of Project Fear concerns that the Tories especially have been pushing. All the facts have been triple-checked and reference links provided so that these voters can find out for themselves that we're telling the truth. Here is Colin's design in all it's glory:

Colin produced this design specially for us completely free of charge. All of the money that you donate (towards our new £5,000 stretch goal) will go towards printing this and the Kit's other leaflets. Colin will also make the PDF of this leaflet available for free download from his website at .

NHS for Yes also has a superb new leaflet relating to Brexit which we'd like to print 100,000 copies of to include in the Kit.

We also spoke to the guys at the Scottish Independence Foundation who agreed to support printing another big batch of pro-indy leaflets. So, together, we're going to create Indy Kit V, another big pack of leaflets for Yes groups targeted to land before Brexit day.

To make this happen, we're looking for another £5,000. Yes, we know that's a huge amount of money to ask for, but this is our last chance to effect a public change of opinion before Brexit. The SNP are still holding off making a decision about IndyRef2, but we need to get campaigners out on the streets changing minds NOW.

We hope that you can help us finish this project in style.

-- End Update --


Theresa May and her band of tax-dodging xenophobic bungling buffoons have botched it. The UK is a hair’s breadth away from leaving the EU with No Deal, and they are dragging Scotland with them.

NOW is the time to fight. Now is the time to call indyref2 and to finally hold Westminster to account for the centuries of damage that it has done.

Theresa May has no plan. The Brexiteers have no plan. Labour has no plan. But ayeMail does.

Over the past few months, ayeMail has been dispatching our largest pro-independence Kits ever. With your help, we are delivering 8,000 flags, 200,000 stickers, and 1.9 million leaflets to Yes groups all over Scotland. We have put everything that we have into the Big Indy Kits; blood, sweat, tears, enormous amounts of physical pain, our hearts and our souls, and every penny that we had.

But the fight isn’t over yet, and we need your help.

We urgently need funds to keep going, to get ready for the day that we’ve all been working towards since the 19th September 2014. We need to be ready for #indyref2.


What we need and what you get

Most urgently, we need a new server capable of running our huge networked fulfilment database as well as ingesting video from our rag-tag collection of HD and 4K video cameras. Our existing PC workstation was built out of 2nd hand parts, chewing gum and sticky tape, and now that it’s past its seventh birthday (that’s pre-historic in computer terms) it’s really struggling. We need a new network server with lots of brute CPU power and vast amounts of storage space, and to handle the cutting edge encryption and security technology that will protect the Yes movement’s data, including our new fibre-optic 100Mb internet connection. For that we need £3,600.

4K to go

You may not know this, but ayeMail has also been filming multiple events in the Scottish Borders, organising, filming, and posting key talks from Joanna Cherry, Michael Russell, Paul Wheelhouse, Calum Kerr, Clive Ponting, and many more. We’ve been using whatever cameras and AV equipment that we could beg, borrow or steal, but we need good quality radio mics and a replacement for our aging XDCAM HD pro broadcast workhorse camera.  Thankfully, technology has evolved considerably over the past decade, and we can replace our main camera – which cost a whopping £14,500 in its heyday – with modern 4K-capable gear for £2,600. With that we can bring you higher quality broadcast-standard events from one of the most critically-contested seats in in Scotland.

The Next Leaflet

Finally, we’d like a pot of £2,000 towards the next leaflet that we produce working with the estimable Colin Dunn, who has produced so many fantastic infographics for the Yes campaign. As you know, current political events are extremely fluid, so we don’t have the luxury of predicting the leaflet’s contents. But we want to be ready to deploy it at a moment’s notice when the time comes.


In total we need £8,200. We know that that is a lot of money for folks who have already given so much for the independence movement, but it's what we need to continue delivering for the people of Scotland.

Who are we?
We are ayeMail, a not-for-profit dedicated to Scottish independence.  ayeMail is the brainchild of Lindsay Bruce, a former journalist, IT guru and web coder. ayeMail specialises in the production and distribution of campaign materials to support the Yes movement. You can find out more about us and what we do at


  • Margaret Campbell 
    • £5 
    • 12 mos
  • William Forbes 
    • £10 
    • 14 mos
  • Carol Gilmour 
    • £15 
    • 14 mos
  • Anonymous 
    • £50 
    • 14 mos
  • James Dewar 
    • £50 
    • 14 mos
See all


Lindsay Bruce 
Westruther, Scotland, United Kingdom
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