Ethical fashion for everyone

My name is Daisy, I'm one half of an ethical fashion brand called Monozygotics - which I founded with my twin sister Scarlet.

There are so many reasons we started this brand: to make clothing that is accessible, adaptable, affordable, sustainable, gender neutral, size inclusive, disability inclusive, transparently made... basically to provide ethical options for everyone that are also high fashion and don't sacrifice a sense of individuality and freedom of expression.
Not to mention providing a safe, educational and accessible space online to teach future generations about D&I, sustainability and self expression with none of the name-dropping, exclusionary, elitist rubbish fashion is known for.

We started the brand with very little, turning one of the rooms in our flat into a sewing studio filled with second hand machinery, me sleeping in the other, smaller room and using it to store most of our stuff, and then scarlet sleeping up a ladder in the 3 foot high crawl space above the room. It's something we're passionate about so we have been willing to sacrifice for it and finally our hard work seems to be paying off..

We are finally at a point of potential break through - this little, ethical, queer & disabled owned brand actually has a chance - and that's where we need your help! With the chance to show our newest collection during London fashion week (which explores the colonisation of witchcraft, the oppression of the 'other', and a feminist take on the topic, etc. - we always explore important topics with our clothing too btw!) we have a beautiful creative team of young artists from all kinds of backgrounds waiting in the wings to make some amazing work that will help us all get into the spotlight and push ethical, meaningful fashion/art into the light too.

However, we need to pay these people for their time, and currently we cannot do that. Yes, loads of brands get away with borrowing skills and models for free in exchange for 'exposure' and 'experience' - but they don't pay the bills! As an ethical brand we need to pay people for their time, especially if they are from underrepresented or marginalised groups who only ever get tokenised and exploited anyway!

We are hoping to raise 4,000 (it's a lot, we know!) - Initially that will cover a location, models, HMUA teams, a photographer and a press event.. me and Scarlet will not get a penny of it - it will all go into paying the creatives we work with and opening the door for them to get paid work in a famously exploitative and discriminatory industry, and showcasing our collective work to the world.
And with what remains from this investment will develop our designs to be more accessible, to be available in more sizes and adaptations, to offer more, and better resources for our community - the list goes on. Since we do everything ourselves at this point the money can stretch a long way! 

With this kind of launch not only will our brand actually be able to become profitable, and not only will a group of young creatives get paid, but we'll get the platform to make a bigger change to the industry, through spreading knowledge, resources, training, etc. We have big plans to become an industry hub and resource for all things ethical in fashion - this is the very first step!

Thank you so much for reading, we appreciate every single donation - every pound helps, and we are nothing if not resoruceful! So even if we don't reach the full amount we need for our planned film & photoshoot to take place we will make something to show you!

We truly believe in fashions ability to be unifier not a divider, and a creator not a destroyer - we are so disappointed in the current state of the fashion industry, and we're sure you are too - Monozygotics is a grassroots approach to changing this permanently!

We'll be doing all of this for a big launch in September (during LFW) so ideally need any donations by the end of July to get it done! 

If you have any questions about what we do as a brand or want to ask us anything before donating just drop us an email or DM! Insta is @monozygotic_ , website is www.monozygotics.com (if you can't donate please share this fundraiser with your friend, follow us, like a post or two - it all helps!)