A Guide to Fundraising for Nonprofit Organizations

The public counts on nonprofit organizations to champion important issues and bring about positive change. But a nonprofit organization’s yearly financial budget isn’t always enough for its goals. Crowdfunding helps you raise money for issues that are central to your organization and offset any costs not covered by your budget or other fundraising efforts. And because GoFundMe has a 0% platform fee for organizers, your organization will be able to keep more of the funds raised.

This guide offers a comprehensive look at fundraising for nonprofit organizations and covers everything from choosing the best title for your fundraiser to increasing donor retention to other fundraising ideas for nonprofit organizations.

Start a fundraiser

Creating your nonprofit fundraiser

Getting started on GoFundMe only takes a few minutes and requires some basic information. If you’re affiliated with the nonprofit you’re raising funds for, it’s best to collaborate with your team to make it a group effort and ensure you’re all on the same page. If you aren’t affiliated with the organization, it’s best to let them know your fundraising plan to make sure they’re on board with the idea.

Promoting your fundraiser

Now that you’ve taken the time to set up your nonprofit fundraiser, the next step is to begin sharing it far and wide. We’ll cover how to best reach your supporters through different avenues and how to cast a wider net to reach people outside of your social network.

How to keep up the momentum

Receiving a burst of support followed by a lull in donations is all a natural part of the fundraising process. But if you’d like to give your fundraiser a second wind, we have some advice to help.  

Getting support for your nonprofit organization now

If your organization has goals that fall outside of its budget, crowdfunding can allow you to meet those goals without ending up in the red. Creating a nonprofit fundraiser can help your organization raise the funds it needs while also bringing more awareness to your mission. Launch a fundraiser for your nonprofit today and start making an even bigger impact locally, nationally, or even globally.