Everything you need to know about Sober October Australia

Friends have a sober dinner together
| 7 min read Crowdfunding

Sober October is an annual challenge. Participants give up alcohol for the month to improve their health and raise money for charity. It’s healthy for anyone to have a break from alcohol from time to time. And with Sober October, you could cut down on drinking and raise money for a good cause at the same time.

Sober October in Australia came about as a new alcohol-free month inspired by the UK’s Dry January initiative and the Australian Dry July. For those who didn’t participate in the month off alcohol earlier in the year, Sober October provides a perfect opportunity in the run-up to Christmas and the summer months to do something good. Plus, it means no hangovers!

What is Sober October and why do it?

Australians tend to participate in Sober October to raise money for charity. Not only does the initiative help save money, but abstaining from alcohol has been proven to have many health benefits, too. In turn, you can channel your newfound energy into a charity challenge. In Australia, participation in OctSober runs hand in hand with raising funds for cancer support, or for any other charity that you want to help. The rules are simple: no alcohol for the entire month, in exchange for sponsorship from supporters. Modified versions are common too. Some people only skip alcohol on weekdays, or take on a shorter stretch instead of the full month. The organised version of the challenge is run by Cancer Council NSW, but you can participate and raise funds for any cause you like, or just to challenge yourself.

1. Your savings can fund a cause close to your heart

It’s no secret that your favourite cocktail or glass of Shiraz normally comes with a decent price tag. Many Australians who take part in Sober October do two things. They ask for donations from loved ones, and they also donate the money they save by not drinking for the month.

Kickstarting fundraising efforts with the money saved from not buying alcoholic beverages can help show how serious you are about fundraising for the cause.

2. Health benefits of Sober October

Many studies have shown that health benefits from reducing or cutting out alcohol can positively impact your health. From reducing blood pressure and levels of fat in your blood to regenerating the liver, the list of health benefits associated with not drinking is endless.

Some people notice theinstant benefits of cutting out alcohol almost immediately, while others take a little longer. Once you start to feel it, you can channel your newfound energy associated with your improvements in wellbeing into exercise and spending quality time with friends and family.

Feeling extra invigorated? Check out our list of the 10 best charity marathons and half marathons in Australia for inspiration on charity challenges.

3. Reducing or stopping drinking alcohol can improve mental wellbeing

Drinking large amounts of alcohol can interfere with normal brain functions, which may lead to feelings of sadness or low levels of energy and mental clarity. There is evidence to suggest that reducing or stopping drinking alcohol helps rebalance the chemicals in the brain and improve your mood. This in turn will help you think more clearly, have better relationships with those around you and enjoy a better quality of life.

Sober October Australia ideas

You don’t have to do it alone. Why not rally your friends, colleagues, or buddy up with a Sober October mate to get you through? Here are some more ideas to make your Sober October impactful.

Get family or friends involved through a challenge

There’s no shortage of creativity by Australians wanting to challenge themselves for charity. Why not challenge your family to join you in your efforts to abstain from alcohol for a month? Whether they want to take on the full month, just participate for one or two weeks, or they could even just commit to not drinking alcohol on weekdays.

A new take on Sober October in Australia is to abstain from coffee for a month instead of alcohol. Challenge reluctant family members to sacrifice their much-loved caffeine hit instead.

Create a fundraiser to support charities

Launch a crowdfunding page to help keep you on track, and know that the longer you abstain from alcohol, the more money you could potentially raise for your favourite cause. Communicate key milestones with your supporters and keep encouraging them to share your fundraiser. After one week, two weeks, three weeks, and the home straight. Keeping your network updated on the challenges you face along the way will help encourage donations. Your GoFundMe ensures every dollar donated goes directly to the cause you want to support.

Create more awareness

If you’ve launched a fundraiser on GoFundMe in Australia for Sober October, it’s really important to shout about what you’re doing and start spreading the word. There are a number of ways that you can do this, starting with sharing your posts on social media. Circulate the link on your social media channels when you launch the fundraiser, and when you have any updates, too. Maybe you’ve met a fundraising goal or completed a challenge? Post about it! You can post updates to your GoFundMe page and then share them on social media, as keeping your page updated is very important. If you feel comfortable, share your fundraising link in WhatsApp group chats or email lists. Encourage family and friends to share it with their own circles too.

You can reach out to local media to share your fundraiser, too. They may want to speak to you about it further.

Host fundraising events

Another way which you could raise awareness and money for your good cause in Sober October is to host a fundraising event. Some easy ideas are:

  • A sober BBQ or street party: Why not make the most of your community and the summer months and get your friends, family, colleagues, and neighbours together for a sober BBQ or street get together? Ask people to donate to enter, bring a dish, watch the community come together and donations roll in! Make sure to have the link to your GoFundMe readily available or QR codes so people can donate.
  • Bake sale: Bake sales are a mainstay of fundraising in Australia, and for good reason! They are easy to organise and plenty of people are willing to contribute to get a sweet treat. Try to organise one where you know you’ll have footfall – at the office, for example.
  • Sports days: Sports days are also excellent fundraising events as they are fun, competitive and can be tailored to all abilities and ages so that children can take part, too. Think of several sporting events and gather a group of people to enter. You can even have silly prizes as an incentive.
  • Mocktail night: Celebrate Sober October by hosting a social evening where guests create and taste alcohol-free cocktails. Ask everyone to bring a favourite alcohol-free ingredient, set up a judging station for the best mocktail, and charge an entry fee or invite donations. Whether you host at home, a community centre, or a local venue, display your GoFundMe QR code or fundraiser link prominently so supporters can donate throughout the evening.

Start your Sober October challenge in Australia today

There’s no time like the present. Choose which charity or good cause you would like to support, and sign up to start your own fundraiser, then prepare your non-alcoholic alternatives and get ready to start your Sober October challenge today.

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Written by nicola