<div>Hello friends, neighbors, and fellow dreamers — my name is Rc Simmons, and I’m the founder of The HellHound Collective, a Fort Collins-based food and beverage brand inspired by heavy metal, gothic mysticism, and community spirit.

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<div>My Story

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<div>HellHound Elixirs was born out of two things: a love for bold, unforgettable flavor—and a deep desire to create something meaningful. After personally experiencing the impact of mental health struggles, I wanted to build a business that did more than just sell drinks. I wanted to create a space that brings people together, sparks joy, and reminds us that we’re not alone.

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<div>What started as an idea for unique lemonades quickly turned into a full-blown passion. Every elixir we serve is handcrafted with real fruit, organic ingredients, and a twist of wild creativity. They’re fun, colorful, sometimes spicy, sometimes sour—but always full of life.

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<div>The HellHound name represents facing our demons, owning our fire, and turning pain into power. That’s why we’re not just a drink stand—we’re part of the HellHound Collective, committed to supporting mental health awareness, suicide prevention, and other community causes through food, elixirs, and conversation.

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<div>Whether you're trying our lemonades for the flavor, the fun, or just to cool down on a hot day, know that there's heart behind every sip. We hope HellHound Elixirs brings a little brightness (and bite) to your day.

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<div> Why $3,000?

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<div>We’re raising $3,000 to cover the essentials that will get us up and running by next month:

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<div>✅ Permits &amp; Licensing: ~$200

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<div>✅ Commissary Kitchen (deposit + first months): ~$1,000

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<div>✅ Equipment &amp; Supplies: ~$500 (tent, table, cooler, dispensers, utensils, signage)

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<div>✅ Ingredients &amp; First Inventory: ~$400

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<div>✅ Branding &amp; Marketing: ~$300 (signage, labels, flyers, social ads)

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<div>✅ Community Giveback Cushion: ~$600–$700 (delivery fees, extra lemons, replacement gear, etc.)

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<div>This lean budget ensures we’re legit, compliant, and ready to serve — while also giving us the foundation to direct part of our energy and proceeds toward supporting the causes that matter most through our Fill The Cup program.

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<div> Our Brand: Gothic, Mystical, and Real

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<div>We want every sip of our drinks to feel like an experience — bold, memorable, and worth sharing. From mystical moon-phase inspired flavors to events tied to the heavy metal and alternative music community, The HellHound Collective is here to be different.

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<div>Yes, it looks like lemonade. But to us, it’s a wellness elixir — a ritual drink crafted with care, intention, and flavor that fuels the body and soul.

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<div>⚡ How You Can Help

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<div>Donate what you can — every dollar gets us closer to launch and helps grow our Fill The Cup program, which directs a portion of every sale to mental health awareness, suicide prevention, veterans, and people with disabilities.

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<div>Share this campaign with your friends, family, and fellow music lovers.

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<div>Join us when we open — come experience The HellHound Collective’s first elixirs and be part of the story from the beginning.

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<div> As a thank-you, every supporter will receive an exclusive HellHound Collective sticker, a little piece of our gothic, mystical world to keep with you.

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<div>Together, we can prove that a drink can be more than just a drink — it can be a spark for community, music, and healing.

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<div>Thank you for believing in this vision. Let’s raise our cups, and let The HellHound Collective rise. 

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<div>Rc Simmons

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<div>Founder, The HellHound Collective

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Jessica Penticoff

Rebecca Red bear

Lemonade for the Lost: HellHound Elixirs for Hope & Healing

Still $1,615 to go. Help us build momentum.