Super Bowl Ad Promoting Adoption

$2,962 of $500k goal

Raised by 172 people in 22 days
MN
Matthew Nelson  CHARLESTON, WV
Hello! My name is Matt Nelson. I'm the creator and owner of WeRateDogs LLC. I started a quirky little Twitter account back in November of 2015 called @dog_rates that has now amassed over 1.2 million followers. About 50,000 of those followers found my account through a single interaction with an individual who questioned the methods of my account. If you've somehow managed to not see this back and forth check it out here. It sets the precedent for the remainder of this story. (Brant is a really cool dude, go tell him you love him)

Obviously, we know that dogs are truly a blessing in every way. If you disagree, spend some time scrolling through my account. The message of "they're good dogs, Brent" is one that transcends not only my account but time in general. They're good dogs, and they always will be. This phrase is all-inclusive, and can easily be adapted to promote animal adoption. So, that's what I'm attempting to do. After a somewhat sarcastic tweet on the night of Super Bowl 51, I received massive amounts of serious interest in the idea for a short Super Bowl 52 ad that would share the now famous phrase and promote animal adoption.

 Now we're here. Super Bowl ads are not cheap, but they're not cheap for a reason. They reach hundreds of millions of people. I understand how easy it is to argue that this money can be spent elsewhere, on more worthy things, and it is perfectly fine to think that. There are other places this money can go that are equally if not more beneficial than what I'm suggesting. However, I have never seen so many people come together over such a simple phrase. It has proven more powerful than any meticulously designed slogan I could have come up with. I don't think it's going to run out of power any time soon, so let's give this a shot.

If we do not hit the goal, all money will be donated to various shelters across the world. These will be determined at a later date.

They're ALL good dogs, Brent
+ Read More
Help spread the word!
 229 shares on Facebook
Be the first to leave a comment on this campaign.

$2,962 of $500k goal

Raised by 172 people in 22 days
Created February 5, 2017
$10
Anonymous
5 days ago
EC
$20
Erin Cardiff
10 days ago

I will do everything in my power to help you raise enough to do this. Even a Puppy Bowl commercial would be great!

JC
$10
Jackson Chasen-Buckley
11 days ago
KO
$5
Katy O'Bryan
11 days ago
$20
Anonymous
14 days ago
CD
$100
Craig Duggan
16 days ago

All Hail Pipsy.

$50
Anonymous
18 days ago
$20
Anonymous
19 days ago
$5
Anastasia Kirillova
19 days ago
$20
Anonymous
19 days ago
Be the first to leave a comment on this campaign.
or
Or, use your email…
Use My Email Address
By continuing, you agree with the GoFundMe
terms and privacy policy
There's an issue with this Campaign Organizer's account. Our team has contacted them with the solution! Please ask them to sign in to GoFundMe and check their account. Return to Campaign

Are you ready for the next step?
Even a $5 donation can help!
Donate Now

Pledge now, give later.

Pledge Now
You won't be charged for this pledge. We'll let Matthew know that you have pledged support.
Thank you!
Connect on Facebook to keep track of how many donations your share brings.
We will never post on Facebook without your permission.