Voice of Charleston

Let's Talk Charleston is a publication local to Charleston South Carolina.  We support small businesses by sharing their personal stories with potential customers in the local community. Covid 19 has been devastating to the business community particularly to small businesses and small vendors.  In response to this my team and I have developed 3 different campaigns to help various businesses within the Charleston county area. 

The 1st is called the Charleston 20-20.  On our blog we will interview and post articles about 20 different businesses in the area that are struggling the most but have some truly amazing stories. We will then partner with 20 local influencers to promote each business for set period of time. One business per influencer. This project will run over the course of 4 months.

Our 2nd campaign will be an e-commerce section that we add to our blog.  We are currently connecting to various vendors in the Charleston area to upload their merchandise onto the e-commerce section of our blog at no cost to the vendor whatsoever. On top of that those items will stay on our blog forever unless the vendor wants them taken down. We will then market those items out to our social media following, through Google, and other methods to ensure that we get a lot of traffic to that page. 

For our final project we will be partnering with one of the biggest local radio stations and promoting both the 20-20 and the ecommerce site out to around a 100,000 people with in and around the tri-county area.

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