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Unreal City (Photobook)

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"UNREAL CITY": COLLECTOR'S EDITION ART PHOTOGRAPHY BOOK BY PHOTOGRAPHIC ARTIST ADRIAAN VAN HEERDEN

Welcome to the fundraising page for "Unreal City", my exciting new art photography project.

“Unreal City” is centred around a series of 85 black and white pictures of London inspired by “The Waste Land”, the famous poem by T.S. Eliot.

The project consists of a limited edition art photography book, an international travelling exhibition, as well as plans for a voice-over-visual installation, a film and a stage production.

To pre-order the book, please visit http://bit.ly/avh-unreal-city-book.

PLEASE SHARE AND CHECK BACK REGULARLY FOR UPDATES; IF YOU WOULD LIKE TO RECEIVE UPDATES VIA EMAIL ON THIS AND OTHER PROJECTS PLEASE SIGN UP FOR ADRIAAN'S NEWSLETTER >> http://bit.ly/avh-newsletter

Read my interview for The London Magazine

If you have difficulty donating on this site then you can also try this link: https://www.paypal.me/unrealcityavh 

"Unreal City" is an important and exciting project. Important because it holds up a mirror to London at a time when the city's identity is under greater scrutiny and transformation than ever before; and exciting because it breaks new ground at the junction between photography, poetry, philosophy and politics. The book juxtaposes lines from T.S. Eliot's seminal poem "The Waste Land" with 85 black and white photographs by Adriaan van Heerden; in doing so a photographic conversation is established between the pictures and the text in a process of "creative mismatching" and "creative transmutation".

"Unreal City" has already attracted high profile endorsements from Bernard O’Donoghue (Emeritus Professor of Medieval English and Modern Irish Poetry at Oxford University and Whitbread award winning Faber poet) and Laura Noble (London gallerist, art collector and organiser of the FIX Photo Festival in London). One of the pictures in the book was shortlisted for the ArtGemini International Art Prize in 2018, while two others were in contention for the Aesthetica Art Prize 2018.

The project has received support from the Mayor of London, Dame Judi Dench and Ms Joanna Lumley.

With your help, "Unreal City" will be produced as a top quality, hardcover book and collector's item, to be treasured for years to come.

Below are a few draft designs of spreads in the book:

"Mixing memory and desire"


"Here is no water but only rock"


"London Bridge is falling down"


Producing and printing an art book such as "Unreal City" to the highest standard and specification is very expensive, and although the £8,000 target won't cover all the costs of the project, it will enable me to get the book printed.

The dimensions of the book are 24 x 16.5 cm and the designer estimates that it will be about 192 pages long. The first edition is limited to 2,000 copies and will be launched at Bonhams in London (the international fine art auction house) in December 2019.

Please have a look at the exciting range of benefits on offer in the campaign and choose the level of support that’s right for you. Everything’s ready to go, I just need your help to make it a reality. Thank you so much for your support, it makes all the difference!

To see more of my work, please visit adriaanvanheerden.com.


The levels of sponsorship available are shown below. Please let me know if you'd like to arrange a customized bundle based on the benefits already on offer.

£35 and more

a reusable plastic box with 10 art cards

£49.95 and more

a copy of the book (1,650 available)

£74.95 and more

a signed copy of the book (200 available)

£300 and more

a signed copy of the book + a beautiful limited edition print (18 x 12 inches) + an invitation to the book launch at Bonhams, London (35 available)

£750 and more

a signed copy of the book + an invitation to the book launch at Bonhams, London + a luxury presentation box with five limited edition prints (12 x 8 inches) (10 available)

£1,000 and more

a signed copy of the book + an invitation to the book launch at Bonhams, London + a luxury presentation box with five limited edition prints (12 x 8 inches) + a half day one-to-one photography experience with Adriaan (5 available)

£1,500 and more

a signed copy of the book + an invitation to the book launch at Bonhams, London + a luxury presentation box with five limited edition prints (12 x 8 inches) + an invitation to champagne afternoon tea at the Savoy Hotel in London with Adriaan and VIP guests (5 available)

£25,000 and more

a signed copy of the book + an invitation to be the guest of honour at the book launch at Bonhams, London + a large framed limited edition print (30 x 20 inches) of a picture of your choice from the collection + an invitation to champagne afternoon tea at the Savoy Hotel in London with Adriaan and VIP guests (1 available)

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