<div>SOS
</div>
<div><br />
</div>
<div>Dear valued customers and friends,
</div>
<div><br />
</div>
<div>I’m coming to you at a very difficult time in my life and in my business to humbly ask for your help. This is a little long, but please bear with me, as I want to be as transparent as possible.
</div>
<div><br />
</div>
<div>I just suffered a tremendous loss with the unexpected passing of my father. I had a trip booked Labor Day weekend to finally go visit him after 5 years of not being able to get away due to covid and having a new business. Unfortunately, he was brought to the emergency room on Monday because he was unresponsive and the doctors found he had septic shock and pneumonia. He seemed a little more alert on Tuesday and wasn’t able to talk, but the nurse put the phone to his ear and I told him I loved him and couldn’t wait to see him on Thursday - the nurse said he opened his eyes and smiled. Sadly on Wednesday, the day before I was to arrive for our visit, he passed away alone in his hospital room. So instead of a reunion, I went home and buried my father.
</div>
<div>A loss like this makes you reevaluate your own life and I’ve been doing a lot of reflecting these last few days. So far I have realized two things: 1) I need to have better work/life balance and 2) I’ve worked really hard to build something special for our community and I’m not going down without a fight.
</div>
<div><br />
</div>
<div>In April my business account was hacked and the store’s cash flow was completely wiped out. I began the bank's long and tedious process of submitting disputes to recoup those funds, but I’ve only been able to recoup a very small amount of what was stolen. Because of this, I have not been able to pay invoices to vendors, publishers and other creditors in full in order to bring my accounts current.
</div>
<div><br />
</div>
<div>The economic downturn, inflation, and slower than normal summer months have all contributed to sales barely covering the day-to-day expenses such as rent, utilities, and payroll, that are essential to keeping the store open.
</div>
<div><br />
</div>
<div>All of these factors combined have created a perfect storm and being able to pay invoices <em>and</em> cover the day-to-day operating expenses has become impossible. The vendors and publishers have been very gracious and are letting me pay smaller amounts at a time, but I'm not able to place orders, which makes it very hard to keep the store stocked and running at a standard our community is accustomed to.
</div>
<div><br />
</div>
<div>We tried to replenish the funds with different promotions and events, but they simply didn’t generate enough to help us recover what was lost and we’ve fallen further behind. Every week I have to decide which bill can be late so that I can pay another one that can't be put off while anxiously hoping that enough sales will come in to then pay the bills that are past due. But, for the first time since I've been open, the store did not make rent. It took not making rent for me to realize that it’s time to ask for help.
</div>
<div><br />
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<div>So, I am humbly asking for your support in raising funds so Monarch can get through this setback. I’ve set a goal of $38,000. It won’t replace what was lost, but it will help to overcome the shortfall from fraud and slow summer sales, bring accounts current, pay rent, and get back to serving our community.
</div>
<div><br />
</div>
<div>I will continue to work hard to support our amazing community by bringing you a well curated selection of books and unique gifts, fun events, lots of laughter and a place with good vibes that feels like a hug when you walk in. My dream is to be here long enough to watch your kids bring in their kids.
</div>
<div><br />
</div>
<div>I am truly grateful for your support and look forward to being your bookseller, gift curator, barista, and friend for many years to come!
</div>
<div><br />
</div>
<div>P.S. Please feel free to share this link– we need all the help we can get.
</div>
<div><br />
</div>
<div><br />
</div>
<div>Sincerely,
</div>
<div>Christin
</div>
<div>owner, Monarch Books &amp; Gifts
</div>

Linda Starbuck

Chris Woodbury

Anonymous

Christie Corbin

Jane Perry

Miriam Smith

Molly Fisher

Mary Ann Sabia

Irina Smirnova

Nancy Greystone

Kelsey Jones

Mindy Hargesheimer

Katie Cowan

Please Help Monarch Rebuild After Devastating Fraud

platform

Platform is iOS

Android

Adyen Google Pay Development Audience

$opt_dummy_attribute

English only

Deprecate Stripe Legacy

dyn_template_ids

Adyen V6 Bene Transfer & MyMoney Campaign Organizers - test01

Bene transfer V6 and AdyenV6MyMoney Campaign Organizers - production

OneTrust next-app audience

fundCountryCode

NextDoor Share Option Users

Fundraisers with Reactions feature capability

fundCurrencyCode

US + Non-charity COs Only

locale

fund country is US and user language is English

personId

comms-internal-person-ids

Enhanced Story Experience Users

Suggested Goal Experience Users

user language is English and fund country: US, AU, DK, FI, IE, NO, SE, CA, GB; 

Poster share - new funds eligible (newest 9/18)

Streaming widgets beta user

paymentProcessor

3DS payment method

user language is English and fundCountry: US, AU, DK, FI, IE, NO, SE, CA, GB; 

currencyCode

Money Box Donation List Prompt Experiment Audience

GoFundMe Employees

ipAddress

Mark Rieth IP Address

Version 9.2.0 and above

Fund is in English speaking country

desktop

Android v12.11.0 and above

Platform is Android

paymentMethodType

checkoutType

Payment method type group to be vaulted on success

admin pr kit prod

EUR Donation Upsell

Share Text generation Skip Fundraiser

(prod) new funds eligible for amp12 (UGC gallery)

fintrac_cad_idv_form_v2 audience

paymentProcessorAccountId

fallback mode accounts

proCampaignId

p2p legacy startfundraising page

AMP24 New Funds Only PROD (DO NOT MODIFY)

countryCode

charityId

UKCharities

Federated Search Internal Testing

route.pathname community

US Donation Upsell audience 

Auto Thanks Feature Audience

Supporter Comments Eligible Funds

International Only

fundId

braze fundraiser group 

Payment Identity Transfers ATO Risk Check (Targeted) - Production

Fundraiser Saved Payment Method Rate Limit Bypass (Production)

leaderboard-partner-id-audience-givepanel

Version 9.2.1 and above

AUD Donation Upsell audience

fundraiserCountryCode is US/EN

Active Fundraiser - Smart Default Cadence

DAF Internal

Vault on success card payment method

Platform is iOS v11.0.0 and above

Desktop users

Person ids

United States (US) users

allow yuno fundraisers for test

Mexico country code

Posters INTL

NPO Profile Opted-In

iOS at or above 12.4.0

non-US recurring donors

Canada Campaign Owner Group

Fundraiser Without Meta Link

Scheduler payment tester gorup

charityCommunityId

Charities allow to be claimed unclaimed (PRD)

Canada (CA) users

UC Tipping v20250115 International

pymk_production_xplr_fe_team

Android at or above 12.2.0

Profile photo entry point audience

smart goals (fundraiser/manage) on test01

Activity Tracking v1 Beta Testing

start gfm intl allowed locales

Platform is iOS v11.2.0 and above

NPO upsell education category

unclaimed charities

prod_ach_audience

AI Chatbot Audience

amp13 only new funds (prod) (anyword auto)

UC Flow Enabled (Prod)

Payment Identity Beneficiary Verification - Production

shared notification bell audience

Custom users

ach frontend audience

Android v11.0.0 and above

Users Receiving Payments Paused Notifications

smart goals test01

Manage Coach - US English Organizers Only + new funds only

Team EGG - IP Address list

NPO recommendations prod

Fundraiser Without Instagram Deep Link

Native 11.4.0 and above

UC Tipping v20250107

Users Receiving Braze KYC Validation Failed

Native 11.3.0 and above

ai_title_page

anyword

openai

control

manual_entry

userEmail

template_id

userId

fundUrl

isCharityCo

email

appVersion

shouldBucketIntoExperiment

partnerId

donationCadence

isActiveFundraiser

isPartner

isMobile

npoProfileOptIn

fundIsLinkedWithMeta

hasSessionDonation

categoryGroup

isCampaignOwner

fundHasInstagramDeepLink

Native 11.4.0 and higher

New funds eligible - Video Sharing (PROD)

GB Donation Upsell audience 

Auto Thanks V3 Rollout Audience

Thank you V3 testing whitelist

isRecurringFriendly

Is Recurring Friendly

Excluded funds - Video Sharing

NPO upsell animals category

NPO upsell disaster relief category

Logged In Users

CH Donation Upsell audience

Android v10.6.0 and above

NPO upsell essential needs category

NPO upsell medical category

userCurrencyCode

Localized Currency

NPO upsell cancer category

v11.5.0 and above

testAudience

pathname

Survicate

appVersion is at or above 12.8.0

Non-charity fund

isChallengeFundraiser

challenge-fundraisers

Payment Identity Launch Verification - Production

New funds eligible - Posters v2

CAD Donation Upsell Audience

Braze Email Tester

NPO Profile Opted-Out

iOS App Version

hasKnownDonors

PYMK has donors

iOS v12.3.0 and above

Please Help Monarch Rebuild After Devastating Fraud

Still $21,381 to go. Help us build momentum.